Alcohol-Free, Hemp-Derived WYNK Expands Distribution
WYNK, a hemp-derived, THC and CBD infused seltzer, can be purchased online in over 30 states and is now available in a growing number of traditional adult beverage retailers in Chicagoland, New Jersey, Connecticut, Massachusetts and beyond. Wherehouse Beverage Co.’s, maker of WYNK, strategic expansion into brick-and-mortar stores aligns with the brand’s mission to pioneer a distinct category of alcohol-free, flavorful, precision-dosed cannabis beverages for the mainstream consumer.
Wherehouse Beverage Co’s commitment to product quality includes in-house and independent potency testing as part of its end-to-end production control in its manufacturing and distribution–emphasizing the company’s goal of creating a groundbreaking THC-infused beverage that consumers can trust.
“The WYNK team is focused on creating a new, safe and exciting adult-beverage category that aligns with shifting consumer trends,” said Phil McFarland, general manager, THC Beverages at WHBCo. “By working with age-gated retailers and utilizing precision dosing technology, we are ushering in a cultural turning point where regulations are thoughtfully crafted to provide a sensible framework for this category.”
As the “Cali sober” trend gains traction, WYNK presents a guilt-free alternative to traditional alcoholic beverages, creating a balanced, light and social buzz. With flavors including Black Cherry Fizz, Lime Twist and Juicy Mango, WYNK Seltzer offers a familiar-taste and refreshing experience for consumers. WYNK contains zero sugar and is made with a 1:1 ratio of naturally occurring, hemp-derived THC to CBD. There are two dosage options, 2.5mg and 5mg per can.
“This launch is personally exciting for me—I’ve seen a trend among consumers who are tired of the way alcohol makes them feel,” said Angus Rittenburg, WHBCo co-founder. “WYNK allows for more opportunities to get together socially and enjoy a clean buzz, without the sacrifice of giving up a drink, or experiencing a hangover.”
The expansion of WYNK into new markets allows consumers greater access to low-dose THC products in a format that flows with their social lives. The growing list of adult beverage retailers includes:
Connecticut: Ancona’s Wines and Liquors
Illinois: Garfield’s Beverage Warehouse and Binny’s Beverage Depot
Massachusetts: Luke’s Liquors
New Jersey: select ShopRites, Bourbon Street Wine & Spirits and Joe Canal’s Discount Liquor Outlet
In coming months, WYNK will be on shelves in Ohio.
Learn more about WYNK and retail locations: drinkwynk.com.
Available in 32 states, WYNK is the most widely distributed THC seltzer in the United States. The expertly crafted product was created to provide consumers with a light, balanced and social beverage that promotes wellness through social connection. WYNK has zero calories, zero sugar and is made with all-natural flavors and a 1:1 ratio of THC and CBD.
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