Williams Sonoma, a brand portfolio member of Williams-Sonoma, Inc. has launched Seed & Harvest, a collection of food that prioritizes providing customers with unprecedented transparency in ingredients and sustainable sourcing practices to accommodate various dietary, food or lifestyle preferences.
As a result of these commitments to transparency and sustainability, packaging of Seed & Harvest products will feature iconography that will assist customers in easily identifying products that are vegan, vegetarian, gluten-free, kosher or dairy free. Additionally, all Seed & Harvest products are refined sugar-free and all packaging of Seed & Harvest products are either compostable or recyclable.
Williams Sonoma has a rich history of offering our customers best-in-class food products made with clean, high-quality ingredients that we develop in-house or source from premiere vendors around the world,” said Williams Sonoma President Ryan Ross. “We are developing Seed & Harvest products to appeal to the palate of all of our customers while also being mindful of those who may have various dietary, food or lifestyle preferences. The accommodations we are making with this collection will allow our customers with specific needs to easily shop Seed & Harvest products with confidence without having to question quality or compromise on flavor.”
The sustainably sourced ingredients featured in Seed & Harvest products will be identifiable through premiere third-party certification organizations like Fair Trade and through purveyors and partners of Williams Sonoma such as Renewal Mill, an award-winning, women-led food company that’s dedicated to fighting climate change with upcycled flours and baking mixes.
The Seed & Harvest collection by Williams Sonoma features 33 items ranging across all food categories from savory and sweet to snacks and beverages:
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