Toby’s Family Foods Releases New Salad Dressing Packaging

Oregon-based Toby’s Family Foods has released new, bold packaging for its line of sweet and savory handcrafted salad dressings and dips. New labels feature bright colors, crisp detail, whimsical illustrations and deliver the brand’s distinct vision to new and returning consumers alike.

All of the roster of Toby’s seven dressings and dips – Blue Cheese, Ranch, Greek Feta, Honey Mustard, Jalapeño Ranch, and two yogurt-based dressings, Lite Blue Cheese, and Lite Ranch – receive an artful overhaul. This exciting new look further spotlights Toby’s high-quality ingredients including non-GMO oils, raw honey, herbs, aromatic spices, rBST free cultured milk, buttermilk from Lockmead Dairy and sour cream and yogurt from Nancy’s Yogurt to name just a few.

Toby’s Family Foods is the creation of founder Toby Alves. As a working mother in the 1970s, she crafted healthful, delicious products for an underserved clientele – those looking for nutritional alternatives without the hassle. What started as a booth at the Eugene Saturday Market has become a four-decades-strong family business.

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Brand new packaging displayed on Toby’s signature high-quality glass jars has been hitting shelves around the Oregon, Washington and northern California area since the fall season.

New designs come from Matt Ebbing of Ebbing Branding + Design. Ebbing is known for work on designs for Bend, Oregon-based Humm Kombucha in addition to other innovative food and drink branding projects.