Raymundo’s Food Group Redefines Identity #ExpoEast

An interview with Bob Levi, Chief Executive Officer, Raymundo’s Food Group, LLC.

GN: What does Raymundo’s Food Group offer?

BL: Raymundo’s Food Group is a manufacturer of ethnically inspired, refrigerated desserts, snacks and dairy products. Our portfolio of Raymundo’s branded gelatins, flans, puddings, crème parfaits and other ready-to-eat products has strong connectivity to the growing Hispanic population with crossover appeal into the general market. Our Greek yogurts, drinkable yogurts and other specialty and ethnic dairy products such as Aura™ Dahi Yogurt are made with no artificial colors, flavors or sweeteners. Our products provide a unique value proposition and are distributed through mass retailers, conventional grocery retailers, convenience stores, club stores and local ethnic retailers.

Visit Raymundo’s Food Group at booth #8327 at Natural Products Expo East.

GN: Tell our readers how you’ve redefined the company this year.

BL: We have redefined our identity based on four principles of our foundation: great taste, ethnic flavors, innovation and wholesome, feel-good food.

Great taste is paramount and showcases the breadth of our values in one simple statement. It means delicious, family-forward, classic and wholesome.

Ethnic flavors mean we focus on repositioning global traditions for a modern, hectic world that still craves authenticity.

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Being wholesome in our approach means that our brands are food choices that are reflective of a healthier, modern lifestyle. We make products that our customers feel good about feeding their families.

GN: Do you have any innovative new products launching this year?

BL: Absolutely. In addition to our fast-turning core lineup of refrigerated desserts and yogurts we have several innovations. The first we are unveiling is Raymundo’s Pudding Toppers[TM]. Toppers and mix-ins represent over 10 percent of the yogurt category and grew at 11 percent in 2017. I think these delicious combinations of pudding and indulgent toppings will create strong incremental growth in the desserts category as well. Flavors include Dark Mexican Chocolate Pudding + Churro Pieces, Vanilla Pudding + Chocolate Brownie Pieces, Flan Pudding + Salted Caramel Crumble, Rice Pudding + Granola and Key Lime Pie + White Chocolate Crumble.

Our second new-to-the-world innovation is Raymundo’s Mini Churro Dippers. The two-compartment snack segment is on fire, and Mini Churro Dippers brings a Millennial favorite to the party. Dark Chocolate and Carmel Dipping Sauces make for a delicious on-the-go snack.

We also have several new flavors and varieties of Raymundo’s Yogurt Smoothies and Greek Yogurt Cups.