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JOLLY TIME Pop Corn Goes Gourmet

JOLLY TIME Pop Corn and premium snack food producer Cosmos Creations have joined forces to bring new popcorn flavors to consumers. The four new ready-to-eat popcorn varieties – Sea Salted Caramel, Confetti Cake, Belgian Waffle and Snickerdoodle – will be showcased at the Winter Fancy Food Show in San Francisco from January 22-24 at the Moscone Center.

The new collaboration brings together two family-owned, independent companies, pairing JOLLY TIME’s more than 100 years of popcorn heritage and with Cosmos Creations’ modern flavor profiles. The four new popcorn flavors are certified gluten free and made with non-GMO popcorn kernels and natural ingredients.

“We see this as the perfect opportunity for a mutually beneficial partnership with Cosmos Creations, a company that aligns with our mission and values, as well as allows us to extend our product line into an increasingly popular, opportune space,” said Garrett Smith, fourth generation President of JOLLY TIME Pop Corn. “The new ready-to-eat products will satisfy consumers’ desire for a convenient, sweet and indulgent twist on a traditional snack they already know and love.”

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“We’ve found an ideal partnership – from our similar company cultures and values to our mutual willingness to explore new flavors and trends – this collaboration has exciting potential to strengthen our reach,” said Jerid Strasheim, Cosmos Creations Vice President of Sales.

The four new flavor profiles – Sea Salted Caramel, Confetti Cake, Belgian Waffle and Snickerdoodle – will be available in 1-ounce bags with a suggested retail price of $0.99 and 5.5-ounce bags holding more than eight cups of popcorn with a suggested retail price of $2.49. The ready-to-eat popcorn line will be available at grocery retailers nationwide and online in February 2017.

Sold-Out International Home + Housewares Show Offers a Wealth of Experience

he 2017 International Home + Housewares Show sold out in late December, more than 11 weeks before opening day, according to the International Housewares Association, the show’s owner and operator. The show begins at 10 a.m. on Saturday, March 18 and closes at 3 p.m. on Tuesday, March 21.

“We have exceeded last year’s exhibit space square footage, a continued sign of how important this world-class marketplace is to IHA member suppliers,” said Phil Brandl, IHA President and CEO. “We look forward to bringing the industry together at the premier housewares trade event.”

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Read more at Kitchenware News.

New Program Will Ease Farmers’ Transition to Organic Certification

The Organic Trade Association (OTA) announced a new partnership with the U.S. Department of Agriculture to help guide farmers transitioning into certified organic agricultural production.

Using standards developed by OTA, the National Certified Transitional Program (NCTP) will provide oversight to approved Accredited Organic Certifying Agents offering transitional certification to producers. This will help ease the transition process to organic, allow farmers to sell their products as certified transitional at a premium price and help encourage more organic production.

This announcement is an important step in helping to expand certified organic acreage in the United States. OTA designed the certified transitional program to create a consistent mechanism for certifying agencies to document operations’ adherence to organic regulations on land in transition to organic status. The new program provides certification and oversight to producers who are in transition to organic. It does not provide standards or criteria for labeling products certified under the program.

“The transitional certification program developed by OTA reflects perspectives from across the supply chain, and will provide an on-ramp to producers while safeguarding organic as the gold standard of food label claims,” said Nate Lewis, Farm Policy Director for OTA.

“USDA is excited to work with the Organic Trade Association on the National Certified Transitional Program, providing producers with a consistent transitional standard to market their products,” said USDA’s Agricultural Marketing Service Administrator Elanor Starmer. “This program will help those transitioning to organic agriculture, encourage domestic production of organic products, and ultimately support the continued growth of organic agriculture in the United States.”

In a “Notice to the Trade” published by USDA, the department said the new program “will facilitate the investment in transitional agriculture through a consistent set of rules.”

Farmers must undergo a rigorous and sometimes challenging transition period of 36 months before they can gain organic certification and market their products as certified organic. This newly created program at USDA will harmonize existing transitional certification programs currently operated by Accredited Certifying Agents and provide a mechanism for additional certifiers to offer this service to new clients. The program is recognized by the USDA Quality Systems Assessment Program, housed within the Agricultural Marketing Service branch. USDA will accredit organic certification agencies that comply with the National Certified Transitional Program criteria, enabling those agencies to conduct certification of producers operating in accordance with the OTA-developed standards.
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Demand for organic products has continued to grow by double digits every year, far exceeding the domestic supply of organic ingredients. OTA has been engaged in multiple efforts to boost the growth of domestic organic acreage and sees a harmonized transitional certification program overseen by USDA as a critical piece of this complicated puzzle.

OTA submitted an application to USDA in May 2016–after over a year of work on behalf of its members through a Transitional task force–to create the transitional certification program, thereby building the foundation for a potential market for transitional products. A transitional product market can offer premiums to farmers in transition and assist in the financial barriers that transition poses.

The oversight provided by USDA to certifying agents offering transitional certification to producers will consist of certifier audits and a uniform transitional production standard for both crop and livestock producers. Farmers will need to prove their land has been free of prohibited substances (synthetic pesticides and fertilizers) for a minimum of 12 months and must follow all other organic production standards to achieve transitional certification, including crop rotation, the fostering and conserving of biodiversity, and the avoidance of the use of genetic engineering. Once eligible for organic certification, land can only enter into the transitional certification program one more time. This provision, unique to the standards developed by OTA, will ensure that transitional certification acts as an effective on-ramp to organic production rather than a mechanism to create an “organic-light” marketing term.

The new program does not include certification of products labeled as “transitional” in the marketplace and is limited only to producers working towards their own organic certification. OTA anticipates working with certifiers, food manufacturers, and retailers to develop appropriate market-driven guidelines for proper use of the term “transitional” on consumer packaged goods.

To streamline roll-out of this new program, USDA will accept applications for the first round from Accredited Certifying Agents through February 28 to gain oversight for the transitional program, and on-site reviews of these certifying agents will occur at their next organic accreditation audit. Further applications will be accepted on an ongoing basis.

This program dovetails with USDA’s announcement in December of last year that it would expand the reach of the National Organic Certification Cost Share Program to include transitional certification fees. USDA’s recent initiatives will bring more opportunity to farmers and handlers across the country, and they represent additional elements of solid federal support for the growth of the organic sector.