Kroger Launches First-Ever Unmanned Delivery Service for the General Public
The Kroger Co. has launched the first-ever unmanned delivery service available to the general public. Since August, Kroger and Nuro have operated a self-driving grocery delivery service in Scottsdale, Arizona, with an autonomous Prius fleet accompanied by vehicle operators. The autonomous vehicles have completed nearly 1,000 deliveries to the general public.
The fleet is now expanding to include Nuro’s custom unmanned vehicle known as the R1. The R1 travels on public roads and has no driver, no passengers and only transports goods. Nuro has been developing the R1 since 2016, and announced its partnership with Kroger, America’s largest supermarket retailer, in June.
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“Kroger customers are looking for new, convenient ways to feed their families and purchase the products they need quickly through services like pickup and delivery,” said Yael Cosset, Kroger’s Chief Digital Officer. “Our autonomous delivery pilot with Nuro over the past few months continues to prove the benefit of the flexible and reliable technology. Through this exciting and innovative partnership, we are delivering a great customer experience and advancing Kroger’s commitment to redefine the grocery experience by creating an ecosystem that offers our customers anything, anytime, and anywhere.”
Kroger experienced 60 percent digital sales growth in the third quarter, and its seamless coverage area now reaches more than 90 percent of customer households.
