Canadian brand The Good Fat Co. Ltd. has closed a successful common share funding round at $5 million to support its launch into the United States. This brings its total equity raise to date to $9.4 million. This funding enables the brand to aggressively penetrate the U.S. market.
“I’m passionate about changing the way we eat. My bars are based on the latest science that shows that there are health benefits to eating good fats and dramatically reducing sugar intake. The demand for products that fit into a high fat, low carb lifestyle is growing – customers love our bars because of their melt-in-your-mouth taste. There is nothing like this on the shelves. That’s driving phenomenal interest from retailers,” said Suzie Yorke, Founder and Chief Executive Officer, love good fats.
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love good fats offers six award-winning snack bars flavors, including: Peanut Butter Chocolatey, Coconut Chocolate Chip, Mint Chocolate Chip, Rich Chocolatey Almond and two plant-based flavors, Chocolate Chip Cookie Dough and Peanut Butter & Jelly. Each bar has 1-2 grams of sugar, moderate protein (9-10 grams) and 14 grams of fats. With the right mix of good fats and very little sugar, the bars fit into a ‘keto lifestyle’ and are perfect for people who want a grab-and-go snack and are trying to reduce their sugar intake.