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Dr. Praeger’s Introduces Mexican-Style Street Corn Cheesy Bites

Dr. Praeger’s, a trusted name in better-for-you frozen foods, is building on the success of its category-leading snack offerings with the debut of Mexican-Style Street Corn Cheesy Bites. This latest innovation reflects the brand’s commitment to providing delicious, veggie-forward options that align with evolving consumer preferences for bold flavors and convenience.

The bites are crafted with a crunchy corn tortilla chip coating and a creamy blend of corn, mozzarella, and green chilies, offering a savory and satisfying snacking experience. The bites are quick and versatile, ready to prepare straight from the freezer using an air fryer, stovetop, or oven.

Starting this month, the new bites will be available at more than 100 Costco locations across the Midwest, including states such as Illinois, Michigan and Wisconsin. Priced at $12.99 for a 60-count box, they deliver an enticing combination of quality, value, and convenience for families and snack enthusiasts.

“Snacking has become a cornerstone of how people eat, and we’re thrilled to expand our offerings with the launch of Mexican-Style Street Corn Cheesy Bites,” said Andy Reichgut, CEO of Dr. Praeger’s. “With the success of our Littles line, we’ve seen firsthand how much consumers love bold, veggie-forward snacks. These bites continue that, delivering craveable flavors and simple preparation while staying true to our mission of making veggies delicious and easy to eat.”

The launch underscores Dr. Praeger’s long standing dedication to developing plant-based, vegetable-driven foods that prioritize both flavor and nutrition. As the snack category continues to evolve, Mexican-Style Street Corn Cheesy Bites highlight the brand’s ability to innovate and meet the needs of modern consumers.

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Red Bull Zero Has Wiiings, No Sugar

Red Bull ZeroRed Bull kicks off the new year with the launch of the all-new Red Bull Zero in the United States. With zero sugar, and its own unique taste, this beverage adds an exciting option to its energy drink lineup. The beverage is crafted with monk fruit extract and other sweeteners, offering the same wiiings as Red Bull Energy Drink. It is available nationwide.

Red Bull Zero stands apart from Red Bull Sugarfree, offering a vibrant and balanced taste that combines notes of pineapple, vanilla, and tutti frutti, with a pleasant sourness. Packaged in sleek, 8.4 fl oz matte light-blue cans, It delivers a bold taste experience providing the same wiiings as Red Bull Energy Drink with zero sugar. It’s handy for those late-night study sessions, morning commutes, long workdays, evening workouts, or enjoying late night out with friends.

New Red Bull Athlete Noah Ohlsen shares his enthusiasm for the new Red Bull Zero:

“I’m most often drinking Red Bull Zero in-between my sessions. After a break, when I’m gearing up for the last part of my day, I’m grabbing a Red Bull Zero. It’s also my go-to on rest days because it has zero sugar, so I don’t need as much fuel and it’s a perfect drink for that.”

For more information, visit redbull.com/us-en/energydrink/red-bull-zero

The launch coincides with the debut of the Red Bull Zero Missed Workouts Challenge, a free 30-day program designed to inspire fitness enthusiasts. Each day, participants unlock a virtual “gym locker” revealing games, physical challenges, collectible badges, and prizes. Featuring motivation from Red Bull athletes and branded talent like Bergen Reilly, Kai Lenny, Jagger Eaton, Ian Walsh, Aaron Colton, Kate Courtney, Demi Bagby and Daisy Vasquez, the challenge is open to all at redbull.com/zeromissedworkouts. No purchase is necessary.

Learn more at redbull.com/us-en/energydrink/red-bull-zero.

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Bitchin’ Sauce Launches Single-Serve Chipotle Packaging

Bitchin’ Sauce, the award-winning almond dip brand, is excited to introduce new single-serve Chipotle Bitchin’ Sauce. At 1.75 ounces, they are perfectly sized for on-the-go convenience, making them ideal for dipping, spreading, and smothering everything from sandwiches and wraps to chips and veggies. Packed with bold, smoky flavor, they offer a quick and easy way to elevate any food.

Chipotle Bitchin’ Sauce offers classic Southwest heat with bold, smokey spices, made from chipotle peppers and raw California almonds. Gluten-free, dairy-free, and free from artificial ingredients, this dip is rich in umami, low-carb, Kosher, and Project Non-GMO certified. Perfect for a range of dietary preferences, it empowers customers to elevate their meals with flavor, nutrition, and convenience.

“Our goal is to create sauces that are not only packed with bold flavor but also with real, high-quality ingredients that anyone can enjoy,” says Starr Edwards, Founder and CEO of Bitchin’ Sauce. “The convenient single-serve packaging is the perfect size for people on the go, making it easier than ever to enjoy the sauce they love – anytime, anywhere.”

As demand for plant-based and healthier options continues to grow, Bitchin’ Sauce is committed to crafting almond-based dips made from high-quality ingredients, free from gums and emulsifiers. New single-serve Chipotle Bitchin’ Sauce aims to provide consumers with nutritious, flavorful choices that align with their lifestyles.

Single-serve Chipotle Bitchin’ Sauce is now available in restaurants, food service operators, and retailers, such as Starbucks, Meta’s Canteen, and UNFI, making it easy to enjoy bold, nutritious flavors wherever you are. It offers tasty, healthy options for vegan, gluten-free, and dairy-free eaters, or anyone seeking flavorful, nutritious choices anytime.

Founded 14 years ago at a lone farmers market stand, Bitchin’ Sauce pioneered the nut-based dip movement, creating a whole new category of almond spreads. The brand takes pride in using only high-quality ingredients, ensuring that every flavor is gluten-free, vegan, Project Non-GMO certified, and totally Bitchin’. This commitment meets the growing demand for better-for-you options, appealing to everyone seeking delicious ways to dip, spread, and smother. Their award-winning dips are available in over 17,000 stores worldwide such as Costco, Sprouts, Target, Walmart, Whole Foods Market, and more. Try their creamy dips on your favorite savory foods — from fish tacos to Bitchin’ Burgers! Sold in the refrigerated dip section.

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