General Mills Acquires TNT Crust, Frozen Pizza Crusts

General Mills has completed the acquisition of TNT Crust. TNT Crust is a manufacturer of high-quality frozen pizza crusts for regional and national pizza chains, foodservice distributors, and retail outlets. TNT Crust was a portfolio company of Peak Rock Capital.

The TNT frozen pizza crust business has generated double-digit compound annual net sales growth over the past four years, with net sales totaling approximately $100 million in 2021. As part of the acquisition, General Mills has also acquired two manufacturing facilities in Green Bay, Wis., and one manufacturing facility in St. Charles, Mo.

Founded in 1981, TNT Crust is a national and international leader in the pizza industry supplying fresh traditional pizza crusts, par-baked pizza crusts, gluten-free pizza crusts, and amazing better-for-you products.

General Mills is guided by its Accelerate strategy to drive shareholder value by boldly building its brands, relentlessly innovating, unleashing its scale and being a force for good. Its portfolio of beloved brands includes household names such as Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Annie’s, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minn., General Mills generated fiscal 2021 net sales of U.S. $18.1 billion. In addition, the company’s share of non-consolidated joint venture net sales totaled U.S. $1.1 billion.

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