Little Red Dot Kitchen, whose Singapore street-style Hickory Smoked Spicy Candied Bacon Bak Kwa was named a 2016 sofi® Award winner, has leveraged that recognition for growth in distribution and at retail.
Little Red Dot Kitchen has seen growing interest in its line of five meat snacks since its Hickory Smoked Spicy Candied Bacon Bak Kwa was named a finalist and won the savory snack category in this year’s sofi Awards, according to Little Red Dot Kitchen CEO Ching Lee. The Bak Kwa meat snacks, which come from U.S. family farms dedicated to raising animals humanely and without antibiotics or hormones, have been added by Vistar, headquartered in Centennial, Colorado; Gourmet Merchants International of Gardena, California and Gourmet Goods Distribution of Belleview, New Jersey.
New retail placements include Barnes & Noble College stores through Vistar, and direct sales to Safeway for its San Jose, California, stores; Straub’s in Missouri and Foodstuffs in Illinois, Lee said. “Straub’s and Foodstuffs came to us directly because of the sofi Award,” she said, “We have seen interest from other large chains and additional distributors as more and more retailers across many channels are encountering consumers who want a higher level of snacking with more interesting and exotic flavors and better, cleaner ingredients.”
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In addition to being produced from protein sources raised humanely and without antibiotics or hormones, Little Red Dot Kitchen’s Bak Kwa is minimally processed with most ingredients having non-GMO verification. It also is free from artificial ingredients, wheat, dairy and eggs. The Bak Kwa is available in five flavors, including Hickory Smoked Spicy Candied Bacon, which has no nitrates or nitrites, Spicy Chipotle Beef Bak Kwa, Pork Bak Kwa, free-range Turkey Bak Kwa, and Lemongrass Beef Bak Kwa. The meat snacks are available in resealable 1- to 3-ounce packages with a suggested retail price of $6.99 to $7.99. Cases include 12 of the 2.5- to 3-ounce bags and 18 of the 1-ounce bags.
More information about Little Red Dot Kitchen is available by calling 408.673.8227 or by connecting online at www.facebook.com/reddotkitchen, www.twitter.com/reddotkitchen, and www.instagram.com/littlereddotkithen.
Our Little Rebellion™, a family of non-GMO and gluten-free popped snacks is unveiling a limited edition of PopCorners Minis for the holiday season. PopCorners Minis are available in two varieties: Double-Up Fudge and Snickerdoodle Drizzle. Bursting with seasonal flavors for the holidays, the new snacks are now available at retailers through the holiday season for a suggested retail price of $3.29 per 4.5-ounce bag.
Double-Up Fudge and Snickerdoodle Drizzle PopCorners Minis are made with only minimally processed, Non-GMO Project Verified and Gluten Free Certified ingredients. Never fried, each light and crispy triangular-shaped popped corn chip combines the satisfaction of crunch with sweet chocolate and cinnamon flavors.
“It’s important to us that we continually create products that focus on whole ingredients, minimal processing and nutritional profiles that maximize the better-for-you experience,” said Paul Nardone, Chief Executive Officer at BFY Brands, parent company of Our Little Rebellion. “That being said, we also want to provide options that are flavorful and fun, and that’s exactly what our unique PopCorners Minis offer, all while delivering nostalgic holiday flavors. Perfect for stocking stuffers, holiday entertaining, or if you’re simply craving a sweet treat without the guilt, we hope our fans will enjoy the Double-Up Fudge and Snickerdoodle Drizzle flavors throughout the holiday season.”
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The unveiling of PopCorners Minis comes on the heels of the launch of Our Little Rebellion, which is led by the PopCorners line and also includes Bean Crisps™ and Crinkles™. Like PopCorners Minis, all Our Little Rebellion Snacks are Non-GMO Project Verified and Certified Gluten Free, in addition to being OU kosher-certified. Featuring minimally processed ingredients in irresistible flavors that are cleaner, lighter and tastier, each snack line also boasts Our Little Rebellion’s overarching commitment to creating snacks that are never fried, always gluten free, and contain no artificial anything.
PopCorners Minis, PopCorners, Bean Crisps, and Crinkles are available at grocers and natural, club and conscience food channels throughout the United States, as well as online retailers. PopCorners are also available on select JetBlue flights. For more information, please visit www.ourlittlerebellion.com.
By Lorrie Baumann
The original Virginia Diner, a roadside family diner along the main highway route across Virginia towards the beaches, Williamsburg and Jamestown, has an 87-year history as that place where you stop if you’re making one of those road trips, and while you’re waiting for your meal and letting the vibrations of the road work their way out of your bones, you get some free peanuts to nibble on. “In Virginia and the Mid-Atlantic, people know the restaurant. They have a fond memory of going to the beach on vacation, and we’re part of that experience. It gives people a fond memory of what they’ve done,” says Scott Stephens, Virginia Diner’s Director of Sales. “People have been coming here since the Depression and all through World War II. It’s the longest-running roadside diner in the state.” Customers loved it. Then they started asking if they could take a piece of that experience home with them, and suddenly, Virginia Diner was in the peanut business. “The mail-order business grew from people coming into the restaurant, picking up peanuts while they were eating, and asking if we could send them some,” Stephens says.
Those peanuts were locally grown – they’re a major crop for southeastern Virginia. “What we grow in this area is the Virginia-type peanut, and we only buy the super extra-large size,” Stephens says. “There are a lot of peanut companies in this area, but the Diner is the most well-known of all the regional brands because of the restaurant.”
Today, Virginia Diner has turned a passion for peanuts, especially the super extra-large peanuts, a bit of nostalgia and home team pride into a product line comprising peanuts and cashews with multiple added flavorings or chocolate covering packaged in cans with art that honors the team mascots for colleges around the country and the artistic vision of Norman Rockwell. “We started licensing in 2007,” Stephens says.“Licensing really took off for us, and it became dominant.”
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Salted Peanuts are the company’s best sellers, along with Chocolate-Covered Peanuts and Old Bay-Seasoned Peanuts. They do well in both gift shops and in specialty food markets. All of the company’s salted and unsalted peanut products are non-GMO Project Verified, kosher and certified by the American Heart Association.
Products packaged in college colors do especially well during back-to-school season, while the Norman Rockwell-themed packaging moves a lot of nuts during the winter holiday season.
Virginia Diner is currently exploring other licensing partnerships to expand the products’ appeal throughout the year as well as continuing to develop the existing line of interesting flavors. “All of it’s for the purpose of giving someone a reason to pick up the can, compelling them to buy peanuts,” Stephens says. “We have some year-round licensing opportunities that we’re creating to pull the product off the shelf and into the shopping basket.”