#GNatSSE #SSE18 New El Sabroso Cantina Tortilla Chips
Did you know that the original tortilla chip was popularized as a snack in Los Angeles and San Antonio, Texas in the early 1940s? Which of the two cities was first to make the delicious snack is the subject of much debate.
Today, according to IRI Multi-Outlet trends ending 12/31/17, the U.S. tortilla chip category is $4.2 billion in size with a dollar growth rate of 1.6 percent.
“Consumers are looking for authentic, artisanal snack brands that are delicious and that have healthy good-for-your qualities,” said Joe Papiri, Vice President of Sales and Marketing for Snak King. “Our new El Sabroso® Cantina Tortilla chips are crafted the old-fashioned way – cut from freshly made corn tortillas and cooked to a delicious crunch, plus they are non-GMO, gluten free, kosher and have no artificial flavors, colors or preservatives.”
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The new El Sabroso Cantina line is made up of three varieties: El Sabroso Cantina Thick and Crunchy Tortilla Chips, El Sabroso Cantina Thin and Crispy Tortilla Chips and El Sabroso Cantina Jalapeno Lime Flavored Tortilla Chips. The Cantina line can be found in specialty and grocery retailers across the country.
Visit Snak King at booth #524. For more information, call 800.748.5566, email privatelabel@snakking.com or go to www.snakking.com.
#GNatSSE #SSE18 Simple Mills Debuts ‘Clean’ Soft-Baked Cookies
Advancing its status as a leader of the clean food movement with the market’s No. 1 fastest-growing natural baking mixes and crackers, Simple Mills is introducing the market’s first soft-baked cookies to deliver the taste and texture of a traditional wheat-based cookie in a clean formulation that is free of gluten, grain, soy, corn, dairy, GMOs and artificial ingredients.
The Simple Mills Soft-Baked Cookie lineup includes Chocolate Chip, Snickerdoodle, Peanut Butter and Dark Chocolate Toasted Coconut varieties – all made without using high levels of sugar and gums and/or emulsifiers typically required to create a clean soft-baked cookie. Each SKU uses an almond flour base, is smartly sweetened with honey and coconut sugar, and is formulated with a handful of other whole-food ingredients.
All varieties contain up to 20 percent less sugar content than other soft-baked brands (5-6 grams of sugar per serving compared to as much as 13 in competing soft-baked products). They are also paleo-friendly and contain none of the dextrose, potato starch, xanthan gum, soy lecithin, sodium bicarbonate or ammonium bicarbonate that are common even in “natural” cookies.
It’s the latest addition to a Simple Mills portfolio that also includes eight baking mixes, six almond flour cracker flavors, four sprouted seed cracker varieties, four crunchy cookies and two frostings – all created with the same clean-food principles.
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In addition, company founder and Chief Executive Officer Katlin Smith has been recognized in the Forbes 30 Under 30, Inc. 30 Under 30, and Progressive Grocer Top Woman in Grocery competitions.
The company’s goal: to provide simple, wholesome, convenient foods that taste great; eliminate processed, artificial, GMO, high-carbohydrate, nutrition-empty ingredients; and both support and encourage healthy eating habits. It’s that Simple.
For more information, go to www.simplemills.com.
#GNatSSE #SSE18 Sharing Aloha with Hawaiian Host, Inc.
Renowned for providing an unrivaled chocolate and macadamia nut experience, Hawaiian Host, Inc. will be sampling its most popular products in booth 1429 at this year’s Sweets and Snacks Expo. Producing a large variety of high-quality products, from confectionery gifts to premium snacks, Hawaiian Host, Inc. is the parent company to Hawaiian Host®, a world-leading producer of chocolate covered macadamia nuts, and Mauna Loa®, the No. 1 macadamia nut brand in North America. Hawaiian Host, Inc. has been delivering consistently delicious products for nearly a century and is a favorite among chocolate and macadamia nut fans across the globe. Headquartered in Honolulu, Hawaii, and sold in over 25 countries, Hawaiian Host, Inc. produces more than 40 delicious candies and snacks for gifting and anytime indulgence.
Crafted with the finest, hand-selected macadamia nuts covered in a rich and creamy original chocolate recipe that’s been passed down through generations, Hawaiian Host’s decadent confections are made for indulging no matter where you are. The authentic Hawaiian brand has been a timeless and trusted treat for over 90 years, and along with being perfect for the everyday occasion, its beautifully packaged products have become a popular gift for chocolate lovers around the world.
With a proprietary dry roasting process that’s been mastered over the past 40 years, Mauna Loa macadamia nuts deliver a signature crunch and rich, buttery flavor that’s meant to be shared and savored. As the hardest nut to crack (literally), the cultivation process of this exotic nut requires careful attention and years of expertise to ensure every macadamia nut meets Mauna Loa’s high-quality standards. To enhance the natural flavor of the macadamia nut, Mauna Loa has applied that same meticulous detail into perfecting its signature dry roasting process. To ensure consistency and quality, 100 percent of the nut processing and roasting takes place at the brand’s Hilo, Hawaii, facility.
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Hawaiian Host and Mauna Loa products are available through all major trade channels in the United States and select international markets.
Visit Hawaiian Host, Inc. at booth #1429. For more information, go to www.hawaiianhost.com or www.maunaloa.com, call 888.414.4678 or email info@hawaiianhost.com.
