Southern Recipe Small Batch’s newest addition to its branded line of pork rinds was conceived from consumers’ daily challenge to snack on foods that fit within their dietary qualifications, all the while serving their busier-than-ever lifestyles. In an effort to play a role in the solution, the brand introduced a 12-pack multipack that offers convenience, satiety and bold flavor. Adapting for shoppers, the on-the-go bags of Korean Kimchi BBQ and Sea Salt & Cracked Black Pepper Pork Rinds are something consumers will appreciate as they continue to snack more frequently, replacing traditional meals.
“Southern Recipe Small Batch Pork Rinds have allowed families on the go and consumers a new way to love pork rinds, and we’re proud to bring even more convenience to our snacks,” shares Mark Singleton, Vice President of Marketing at Rudolph Foods. “Our craft-made take on the traditional pork rind has continued to excite shoppers as we continue to make this Southern snack more accessible.”
The penetration of pork rinds in grocery, c-store and restaurant categories nationally speaks to the selective consumer, those currently driving food trends. With an authentic recipe, retailers can capture the attention of consumers with adventurous offerings, delivering something they truly crave: no MSG, artificial flavors, colors, preservatives, sodium diacetate nor major allergens. Data shows an increase in all pork rind sales of 5.6 percent across the U.S. year over year, while unit sales are up over 4 percent, overall. In engaging with the Southern Recipe Small Batch consumer, the success of premium pork rinds can be attributed to exciting flavor, unparalleled crunch and nutritional value as compared to its competitive counterpart, the potato chip.
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Southern Recipe Small Batch, a division of Southern Recipe – “The tastiest crunch in the South” – is a small batch, handcrafted brand of pork rinds. Developed with the purpose of delivering iconic flavor in a nostalgic recipe, Southern Recipe Small Batch offers this traditionally indulgent Southern snack in four artisanal flavors that boast 8 grams of protein, are low in carbohydrates and naturally gluten free.
The multipacks will be available at a suggested retail price of $11.99.
After launching on the West Coast in late 2017, the first Japanese-style yogurt to reach these shores is now available to consumers across the country, being featured in over 1,000 stores from Los Angeles to New York.
“We are excited by the wonderful reception we have received from U.S. consumers, distributors and retailers for our unique style of yogurt – Japanese-style yogurt with refreshing aloe vera gel cubes,” said Hiroyuki Imanishi, President and Chief Executive Officer of Morinaga Nutritional Foods, Inc. in Torrance, California. “Starting from our base of local Asian and Hispanic supermarkets in California, we now have distribution across this great country in everything from major grocery chains to neighborhood ethnic grocery stores, so American consumers everywhere are now enjoying the taste of Alove Japanese-style yogurt.”
While yogurt with aloe vera may be new to U.S. consumers, Morinaga pioneered and introduced this refreshingly delicious yogurt 25 years ago in its home country of Japan, a country well-known for its innovative cuisine and healthy lifestyle. After Morinaga introduced it, aloe yogurt became so popular that it is now Japan’s No. 1 fruited yogurt. Following its popularity in Japan, Morinaga decided to offer its special treat to U.S. consumers under the brand name Alove.
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Alove is made with the same dedication to quality control for which Morinaga has been famous for over 80 years. The aloe vera used in Morinaga’s Alove Aloe Vera Yogurt is grown on specially selected farms in Thailand. Only one or two of these carefully grown leaves are removed from each plant per month and cut into bite-sized chunks while still fresh – ensuring only the most delicious and highest quality aloe vera gel cubes are added to the silky-smooth yogurt.
Alove comes in six flavors – strawberry, kiwi, blueberry, peach, vanilla and “original” aloe vera, all featuring Morinaga’s succulent, delicious aloe vera gel cubes. Alove is made with Grade A milk from California, is non-GMO, kosher, has no artificial flavors, no high-fructose corn syrup and is certified gluten-free by the Gluten-Free Certification Organization (GFCO).
By Greg Gonzales
This year’s Sweets & Snacks Expo, May 21–23 in Chicago, Illinois, will feature an abundance of healthier-for-you snacks designed to appeal to consumers looking for healthier snack options for both themselves and their children. According to Mintel’s US Snacking Motivations and Attitudes report from January, 95 percent of adults snack daily, 70 percent snack twice a day and those who snack four or more times a day ― super snackers ― is increasing. At the same time, consumers are seeking out more wholesome ingredients, healthier ways to enjoy the snacks they already love and snacks that fit their specific dietary needs.
Stonyfield Organic‘s survey released in March found that 75 percent of kids surveyed have two to three snacks per day, and 40 percent of them like healthy snacks. A quarter of them “love” healthy snacks. Sixty-seven percent of them could differentiate between healthy and less healthy snacks, and just over half of them “love trying new snacks.” The survey also found that snack time is the easiest food occasion kids and parents agree upon.
AvoLov has turned avocados into a crunchy snack. Made from Hass avocados, AvoLov avocado chips are entirely plant-based, non-GMO, vegan, and keto and paleo friendly. The chips, dehydrated to maintain nutritional quality, have been reformulated this year. The chips come in a 1-ounce single-serve pouch for a suggested retail price of $4.99.
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For those who like a little honey in their day, there’s Honey Stinger, known for its Organic Waffles and honey-based snacks. The company refreshed its branding this year, for the first time since 2002, with a new logo and its newest product, Organic Cracker N’ Nut Butter Snack Bar line. The versatile bars have organic nut butter and True Source honey sandwiched between two multigrain crackers, sprinkled with sea salt and covered in chocolate. There are three flavors: Peanut Butter & Milk Chocolate, Almond Butter & Dark Chocolate, and Cashew Butter & Milk Chocolate. The bars come in boxes of 12 for a suggested retail price of $26.40.
For cravings more savory than sweet, there’s Stryve Biltong, which is rebranding at Sweets & Snacks Expo this year. This South African staple has picked up in the U.S. in just the last year, and that’s because, unlike beef jerky, it never sits marinating in a sugary syrup. It contains 16 grams of protein and zero sugar per serving, and it’s friendly for keto, paleo and Whole30 diets. Stryve offers biltong slices, sticks and trail mix. The sliced biltong comes in 2.25-ounce single servings and 10-ounce bulk bags. The suggested retail price for the single-serve bag is $6.99.
Another familiar snack getting a makeover is the beer nut, as recreated by Handfulls. The brand’s CrrrunchBites are made with almonds instead of peanuts, wrapped in a potato chip coating and seasoned four different ways ― BBQ, Chili Lime, Honey Mustard and Ranch. They’re made with simple ingredients, certified gluten free, kosher and they’re certified by the Non-GMO Project. All flavors, including Ranch, are vegan. This healthier take on the beer nut comes in 1.5-ounce snack bags for a suggested retail price of $2.49 or 3.75-ounce bags for a suggested retail price of $4.99.
Free2b Foods is introducing a mini version of its Sun Cups. The snackable bites are made with only five ingredients, free from artificial colors, flavors and sweeteners, contain no preservatives and no hydrogenated oils. They’re also vegan and free from the top 12 allergens. Sun Cup Minis come in a resealable 4.2-ounce gusseted pouch with a peg-hole display option at a suggested retail price of $4.99.
Barnana’s Bananas Bites are available in new flavors this year, including Tropical and Dark Chocolate Peanut Butter Cup. Barnana makes its Banana Bites with upcycled bananas that would otherwise be thrown away at the farm due to minor imperfections. All of the Bites are organic, non-GMO and grain free, and come in 3.5-ounce packages for a suggested retail price of $4.99.