GoMacro Reteams With Keep A Breast Foundation
GoMacro, known for its organic, plant-based nutrition bars, is continuing its partnership with the Keep A Breast Foundation for the seventh consecutive year.
KAB is a nonprofit organization on a mission to reduce breast cancer risk and its impact globally. Through self-check resources, prevention education, and arts and wellness programs, KAB strives to empower youth to become their own health advocates, on their own terms, in their own voice and space. Today, they offer a wide variety of programming in support of their mission including the Keep A Breast App, the Give Back Grant Program and Fit4Prevention.
GoMacro’s partnership with the foundation is particularly meaningful due to their founders’ experience with breast cancer. Following co-founder Amelia’s 2003 breast cancer diagnosis, she and her daughter, Jola, made several diet and lifestyle changes to support her healing journey.
During the search for a delicious treat that suited her new needs, Amelia created the original MacroBar recipe in her family kitchen. In the face of adversity, Jola and Amelia came together, fought the cancer, and Amelia won. In the years following, the mother-daughter team began sharing the power of a balanced, plant-based lifestyle through their delicious, organic nutrition bars.
“During my battle with cancer, there weren’t any snacks on the market that suited my new dietary needs and tasted great,” says Amelia. “After making the first batch of what became the MacroBar recipe, we knew it was something we needed to share with the world.”
Along with spreading the power of a plant-based lifestyle, Jola and Amelia wanted to support organizations with shared values – and Keep A Breast was a natural partnership.
“Our 5 Principles – Live Long, Eat Positive, Give Back, Tread Lightly, and Be Well – guide all we do at GoMacro. One of the ways we Give Back is by donating to organizations whose values and missions align with ours,” says GoMacro CEO and co-founder Jola Sonkin. “Breast cancer prevention is a cause that is especially close to our hearts, and we love supporting Keep A Breast’s practical and unique approaches to prevention.”
Partner with GoMacro in supporting the Keep A Breast Foundation by purchasing the Cherries + Berries Give Back Bar online or at a retailer near you throughout October.
The GoMacro facility is powered by 100% renewable energy, and all MacroBars are made with high-quality, sustainably sourced, plant-based ingredients.
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Little Sesame, Fly By Jing Create Pumpkin Chili Crisp Hummus
Little Sesame, the fast-growing Washington, D.C., based hummus brand, has formed a collaboration with Fly By Jing, celebrated for bringing uncensored Chinese flavors to modern kitchens with pantry staples. Together, they’ve crafted a one-of-a-kind product just in time for pumpkin spice season: Pumpkin Chili Crisp hummus.
Every container layers Little Sesame’s signature smooth hummus with sweet and sour pumpkin and the bold seasonings of Fly By Jing’s coveted Sichuan Chili Crisp. Together it builds a unique, spicy and savory take on traditional flavors of the season.
“We’re bringing a brand new product to fire up pumpkin spice season,” said Nick Wiseman, co-founder and CEO of Little Sesame.
Wiseman and co-founder partner Ronen Tenne, former fine dining chefs, are behind hummus flavors like Herby Jalapeno, Caramelized Onion, and Jammy Tomato, which are currently available at select Whole Foods Market and Sprouts Farmers Market stores nationwide. This focus on chef-driven flavors has made Little Sesame a beloved destination for hummus enthusiasts.
Fly By Jing’s founder and culinary visionary, Jing Gao, echoed her enthusiasm, “Little Sesame is an amazing hummus company, and we’re thrilled to partner together for this limited edition flavor. The slightly sweet pumpkin hummus, with Fly By Jing Sichuan Chili Crisp on top creates a sensational flavor you’ll want more of – I even add a spoonful of our Xtra Spicy Chili Crisp on top for an extra kick!”
Pumpkin Chili Crisp is a limited edition Little Sesame hummus flavor, available at select Whole Foods Market stores nationwide. It will also be available online on Little Sesame and Fly By Jing websites for nationwide shipping in November 2023.
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Nicole Johnson-Hoffman Joins Meati Board
Meati Foods, the producer of animal-free meats crafted from the company’s whole-food MushroomRoot, has appointed food and agriculture luminary Nicole Johnson-Hoffman to its board of directors.
Johnson-Hoffman brings over two decades of transformative leadership within the food and ag sectors to Meati, most recently serving as CEO of cultivated meat company Believer Meats. Her rich career, spanning roles with industry stalwarts like Cargill and OSI, has positioned her at the forefront of managing the global beef industry’s most dynamic supply chains and making them more sustainable.
“In the realm of animal meat and animal-free alternatives, Nicole stands unmatched in her depth of experience and knowledge of operations, market requirements and emerging opportunities,” said Tyler Huggins, CEO and co-founder of Meati Foods. “Having Nicole on board with team Meati is a testament to the uniqueness of our product and the boundless promise of our MushroomRoot, as well as an endorsement of our vision and overall approach.”
Meati Foods continues to scale its fully vertically integrated manufacturing capabilities to support rapid growth in the coming months in both retail and food service locations. Its Eat Meati line recently launched at Whole Foods Market with its Classic Cutlet, Crispy Cutlet, Classic Steak and Carne Asada Steak. In foodservice, Meati Foods most recently announced its first Northern California restaurant offering in San Francisco’s Causwells after a series of restaurant launches including Birdcall, PLNT Burger and Next Level Burger.
“I’m frustrated when I see brands, interest groups and other organizations put the onus of change on the consumer, asking them to shop our way out of problems caused by the food industry,” said Johnson-Hoffman. “It’s the responsibility of incumbent industry leaders and disruptors like Meati to bring solutions that work for consumers. Meati is nailing it, and I’m thrilled to partner with such a great group of people who are doing great things.”
Featuring its nutrient-dense and nearly infinitely scalable whole-food MushroomRoot, Meati Foods today makes whole-cut steaks and cutlets that deliver not only unprecedented, clean nutrition, but flavors and textures that have won the enthusiastic support of some of food’s biggest icons, including David Chang (chef and founder of Momofuku and Majordomo Media) and Sam Kass (former White House senior policy advisor for nutrition and partner at Acre Venture Partners).
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