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Plant-based Protein

Armored Fresh Takes Oat Milk Cheese on Tour

Armored Fresh, a food tech company specializing in alternative dairy products, has announced a coast-to-coast tour for buyers and culinary professionals within the grocery, food service and QSR channels. Commencing on Jan. 2, the Armored Fresh Oat Milk Cheese Tour will provide an opportunity for buyers to experience Armored Fresh’s new zero-dairy Oat Milk American Cheese Slices and additional innovations yet to be released. The nationwide tour will begin in New York and end in California with stops in all major metropolitan destinations.

“Our R&D and culinary teams have perfected our new zero-dairy Oat Milk Cheese Slices and we’re excited to share these game-changing options with industry food service professionals and retail buyers,” said Rudy Yoo, founder and CEO of Armored Fresh. “Our mission is to create renewed enthusiasm in the industry with our dairy-free, plant-based cheese that is more sustainable and has the same taste, creaminess, and melting properties that consumers experience from traditional dairy cheeses.”

The exclusive tastings will be hosted by Armored Fresh’s U.S. sales team. This will include a curated menu featuring the delicious Oat Milk Cheese Slices. Industry professionals who are interested in scheduling a meeting are invited to contact Tour@armoredfresh.com, for more details and availability.

Armored Fresh was founded with the mission to protect human health and the environment by delivering delicious plant-based cheeses at an affordable price. The zero-dairy company offers a robust portfolio of cheeses, including Cubed Cheeses, Oat Milk Slices, and Almond Milk Slices.

All of the company’s plant-based cheeses are a combination of innovative science and culinary art, crafted by Armored Fresh’s team of chefs and R&D scientists who work hand-in-hand to create zero-dairy options through the same process as dairy cheeses. Armored Fresh cheeses are available at select retailers nationwide, including Kroger, Fresh Thyme Market, Town and Country Foods, and Fred Meyer, as well as food service partners.

Armored Fresh specializes in developing delicious, alternative dairy products. The brand brings its innovative approach and award-winning zero-dairy cheeses that taste, melt, and replicate the mouthfeel of dairy-based cheeses nationwide. All Armored Fresh cheeses are non-GMO and made 100 percent from plants, and are comparable to traditional dairy options in terms of taste and nutrition. The company offers a portfolio of cheese alternatives, including cubes, slices, shreds and spreads. Visit www.armoredfresh.com for more information.

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Elmhurst 1925 Brings Fan Favorite OatNog Back for Holidays

Elmhurst 1925 proudly announces the return of OatNog, just in time for the festive season – and makes a special guest appearance in country music sensation Walker Hayes’ latest music video, “Fancy Like Christmas.” Back on shelves this holiday season at retailers nationwide, it’s the perfect choice for anyone craving the nostalgic and delicious flavor of eggnog without the dairy.

A fan-favorite that year-after-year flies off shelves, OatNog is back by popular demand this holiday season, hitting stores across the country, including Publix, the newest addition to its seasonal retail lineup. Crafted to whisk you into a holly jolly mood from the first sip, Elmhurst’s OatNog is a blend of cozy holiday spices, whole grain oats and buttery cashews that’s so decadently creamy, you won’t believe it’s dairy-free.

“We’re so excited to be bringing back OatNog for the holiday season,” said Heba Mahmoud, senior director of brand marketing and innovation at Elmhurst 1925. “Year after year, our OatNog has been a clear hit with consumers. Winter’s really a time for cozy gatherings where we share these indulgent treats with friends and family. Whether shoppers are vegan, plant-based or just trying to eat healthier, we wanted give them permission to indulge in these festive traditions, so we crafted our dairy-free OatNog as a cleaner and more nutritious option. It’s got the creamy, cozy flavor everyone loves, but with less sugar and zero junk ingredients.”

Elmhurst continues to deliver exceptional seasonal products, driving substantial growth in the market. Following the groundbreaking success of the nationwide launch of OatNog in 2021 and its sustained strong sales in 2022, the brand anticipates a renewed surge in consumer demand for this festive favorite. Alongside the return of Pumpkin Spice Oat Creamer and the introduction of Apple Pie Spice Seasonal Blend, Elmhurst is poised for another season of strong consumer interest in OatNog.

In a heartwarming twist, country music star Hayes, a fan of Elmhurst 1925, showcases his affection for OatNog by pouring himself the beverage in his latest holiday music video, “Fancy Like Christmas,” for a kick of seasonal flavor adding to the excitement surrounding this delightful dairy-free beverage, and further resonating with his followers on Instagram and YouTube.

Elmhurst’s commitment to delivering outstanding plant-based beverages is evident in its careful selection of simple ingredients, ensuring that those opting for dairy-free options don’t miss out on the seasonal excitement. OatNog, renowned for its indulgent holiday appeal, offers an unbelievably creamy, rich taste with minimal sugar and no dilution. Crafted with only six simple ingredients, it’s vegan, gluten-free, Non-GMO Project Verified, dairy-free, and OU Kosher, pleasing even the most fervent dairy enthusiasts.

Like all Elmhurst products, OatNog is crafted through a unique HydroRelease method, maintaining the full nutrition of the source ingredient without added gums or emulsifiers. This zero-waste process upcycles waste into renewable energy and is powered by 100 percent renewable hydroelectric power, championing sustainability every step of the way.

As a part of Elmhurst’s ongoing recycling program, currently saving approximately 10,000 mature trees annually, all cartons are 100% recyclable, made from FSC certified paperboard, and transitioned from plastic to paper-based shipping materials for direct-to-consumer orders now using primarily PCR materials for molded fiberboard trays and scrap corrugate as protective filler.

Elmhurst OatNog will be available for purchase at various nationwide retailers, including Publix, World Market, Sprouts, Wegmans, Thrive Market, New Seasons Market, Giant, PCC Community Market and additional locations soon, priced at $6.99 for 32 fluid ounces.

Elmhurst’s plant-based products are available in natural and traditional grocers nationwide, including Sprouts, Wegmans, Publix, Kroger, Ralph’s, King Soopers, Fred Meyer, Fry’s, Smith’s Food & Drug, Roundy’s, Bristol Farms, Gelson’s, Fairway, Shaws, Giant, Erewhon and more, along with online availability at Elmhurst1925.com and Amazon.com. To explore Elmhurst’s plant-based milks, visit Elmhurst1925.com.

For more news of interest to the plant-based food industry, subscribe to Gourmet News.

Impossible Beef Hot Dogs to Debut for 1 Day Only in NYC

On Saturday, Dec. 16, Impossible Foods will debut an exclusive sneak preview of its latest meat-from-plants innovation – all-new Impossible Beef Hot Dogs – available for one day only in New York City.

As hungry holiday shoppers descend on Midtown Manhattan in search of the perfect gifts, Impossible will be serving up a gift of its own: free Impossible Hot Dogs on Dec. 16 from 11 a.m. to 6 p.m. Impossible fans can tune into the brand’s Instagram page for the address drop in the days leading up to the event.

The giveaway marks the first taste of Impossible’s newest product, which promises a fresh but familiar take on the classic American hot dog and is set to launch in restaurants and grocery stores next year. The juicy, savory links offer a similar cooking and sensory experience to traditional animal beef hot dogs, but are made with high-quality ingredients derived from plants.

Impossible Hot Dogs outperform the animal on several key nutritional metrics: they contain 50% less total and saturated fat than a leading brand of animal beef hot dog served in restaurants, in addition to featuring a whopping 12 grams protein (versus 6 grams) and 0 milligrams cholesterol.2 Unlike most animal-based hot dogs, the franks also contain no added or synthetic nitrates or nitrites, instead using only those naturally occurring in cultured celery powder.

“Hot dogs are an undeniably classic part of American culture and not to mention, they’re a burger’s best friend. It’s long been a priority to add them to our product portfolio,” said Peter McGuinness, CEO and President of Impossible Foods. “Our adaptation replicates that quintessential hot dog taste, while offering consumers a nutrient-dense product that’s better for the planet. We want people to see that there’s really no compromise when you choose Impossible products. It’s as easy as throwing an Impossible Hot Dog on the grill – right next to an Impossible Burger.”

The craveworthy, nostalgia-inducing hot dogs cook up just like their animal beef counterparts and are primed for a variety of delicious toppings – from classic condiments like ketchup or mustard, to plant-based Impossible Beef Chili. And because they’re made from plants, Impossible Hot Dogs account for 84 percent less greenhouse gas emissions, 77% less water and 83 percent less land than an animal beef hot dog.

Impossible Hot Dogs mark the seventh new product to be released by Impossible in the last 12 months. Earlier this year, the company doubled-down on its beef-from-plants portfolio with the Impossible Indulgent Burger – a gourmet patty that recently rolled out across Ruby Tuesdays nationwide – and Impossible Beef Lite – a heart-healthy, plant-based take on lean beef. Impossible also expanded its chicken-from-plants portfolio with new offerings like Impossible Spicy Chicken Nuggets & Patties and Impossible Chicken Tenders. Meanwhile, its flagship Impossible Beef product remains the top-selling plant-based meat product in the United States by dollar sales and volume, across both the retail and foodservice sectors, and its Impossible Meatballs are the #1 best-selling plant-based meatball in the United States.

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