Folgers Launches Gourmet Coffee Line
The fall beverages that coffee enthusiasts long for year-round have officially made their way back onto menus. It may come as a surprise that many of these seasonal favorites do not contain the ingredients their names imply. Enter Folgers® Simply Gourmet™ Coffee, a new line that maintains the perfect balance of 100 percent Arabica coffee and real, natural flavors.
Folgers Simply Gourmet coffee gives coffee lovers the opportunity to enjoy delicious, natural flavored coffee, and to recreate their favorite fall coffee recipes with no artificial flavors. One hundred percent premium Arabica beans are perfectly paired and balanced with natural flavors to create the following flavored coffees – Natural Vanilla, Natural Cinnamon, Natural Chocolate, Natural Caramel, Natural Chocolate Raspberry and Natural Mint.
To help showcase the flavors of the six, new Folgers Simply Gourmet flavored coffees, the brand enlisted esteemed Celebrity Chef and Food Network Personality, Alex Guarnaschelli, to serve as the Folgers Simply Gourmet Real Barista. Guarnaschelli will use each flavor to purposefully recraft popular coffee drinks and inspire new recipes using flavors that taste delicious.
From Cinnamon Pumpkin Pie Spice Lattes and Caramel Horchatas to Chocolate Raspberry Coffee Parfaits and Vanilla Coffee Sweet Potato Puree, Guarnaschelli’s Folgers Simply Gourmet coffee-inspired recipes could woo any coffee-obsessed heart or foodie’s soul, available on Folgers.com.
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Every fall there is a flurry of flavored coffee activity, and Folgers wanted to provide a natural flavored coffee option to satisfy consumers’ taste preferences without the use of artificial ingredients. Coffee drinkers have the opportunity to experience their favorite fall coffees in a more authentic, and balanced way with the new Folgers Simply Gourmet coffee.
Available in 10-ounce packages in select markets nationwide for an average retail price of $5.99, Folgers Simply Gourmet coffee can be enjoyed using various brewing methods including automatic drip, pour over and French press.
It’s Beginning to Taste a Lot Like Christmas
Bundaberg Brewed Drinks’ newest flavor is set to spice up the holiday season. Already a much-anticipated, annual limited release in Australia and New Zealand, Spiced Ginger Beer will make its limited release U.S. debut this fall, in time to toast the holiday season.
Craft-brewed over three days using real ingredients to allow the flavors to really develop, Spiced Ginger Beer includes real ginger and the festive flavors of cinnamon and cloves for a deep, complex taste, as if the holidays were bottled up. As with all Bundaberg brews, the secret to unlocking the flavor is to invert the iconic, glass bottle to infuse the ingredients prior to opening the rip-top cap.
The limited-release flavor will come in four-packs and will be on shelf for the 2017 holiday season as a test trial in more than 270 Cost Plus World Market locations nationwide beginning Sept. 10. It will roll out to additional retailers later in the fall and be available through the holidays. The festive brew often sells out in Australia where consumers wait for it each year and scoop it up as soon as it hits the shelves; almost 50 percent of the four-week allocation was sold in the first week in last season. Assuming sales follow this path in the U.S., the plan is for wider roll out in future holiday seasons.
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While making the perfect holiday drink just on its own, combined with the spicy flavors of a rum or a smoky bourbon it also makes for a delicious festive cocktail.
Spiced Ginger Beer is poised for success as consumers are seeking carbonated drinks made with premium ingredients that add sophistication to the consumption experience. Additionally, craft beverages are driving growth in the CSD category, especially among Millennials, and ginger beer is a key driver of new flavor profiles introduced to consumers. Bundaberg’s Ginger Beer itself is a favorite over the holidays, with its own deep flavor that is perfect for entertaining.
Wicked Joe Coffee Company Poised to Meet Growing Demand
Wicked Joe’s deliciously sustainable roasts are poised to meet growing demand. Global coffee consumption is expected to grow 1.2 percent over the next year starting in October, and American consumption is expected to be up 1.5 percent this year alone, reported Bloomberg. Today, Wicked Joe is available in more than 1,800 grocery stores nationwide, and the company expects to roast more than 1 million pounds of organic and fair trade certified coffee. “At Wicked Joe, we maintain the highest social, environmental, production and quality practices,” said Owner Carmen Garver. “We believe that by building a sustainable company and creating exceptional coffees using best practices, we have the greatest lasting impact on our environment and community.”
Despite its success, Wicked Joe remains highly dedicated to quality, community and sustainability. A Certified B Corp., Wicked Joe’s products are organic, fair trade and non-GMO verified. All of the company’s coffees are certified either organic or fair trade.
Wicked Joe Owners Bob and Carmen Garver also elevate social responsibility standards by visiting their global farm partners several times a year to meet with growers, build relationships and understand the company’s impact on the community. In 2016 alone, Wicked Joe Coffee contributed an additional $150,000 to partner communities.
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“This is a very exciting time to be working in coffee. There is a tremendous focus on increasing quality at every step of the supply chain,” said Bob Garver, Founder of Wicked Joe. “From farm to mill to roastery to coffeehouse, coffee professionals are experimenting with new methods of farming, processing, roasting and brewing coffees. We love everything about our lives in coffee, but working closely with our farmer partners at origin who produce our delicious coffees is absolutely one of the most joyful and meaningful things we do.”
The company offers single origin coffees such as Sumatra and Colombia Tolima as well as bold blends like Big House, Wicked French, Wicked Italian, First Tracks and more. In 2017, the company’s retail concept, Bard Coffee, in Portland, Maine, won a Good Food Award.
