Domaine Carneros Recognized for Green Business
Domaine Carneros, a family-owned winery committed to handcrafting ultra-premium sparkling and pinot noir wines from hand-harvested, estate grown grapes, has been named a California Green Medal recipient for the fifth annual Sustainable Winegrowing Leadership Awards. As the recipient of the 2019 California Green Medal Business Award, Domaine Carneros was recognized for demonstrating “Smart Business through efficiencies, cost savings and innovation from implementing sustainable practices.”
Since 1987, sustainability has been a main business practice employed by Domaine Carneros, instituted by Chief Executive Officer Eileen Crane, who has been with the winery since inception. Crane recognized that for philosophical as well as economic reasons, sustainability made sense as a tenet of doing business. Her open book management plan sets measurable goals every three years and reevaluates on an annual basis, ensuring employee involvement in managing the sustainability category as part of the winery’s culture.
“Domaine Carneros’ smart business sense and commitment to sustainability has been apparent in every facet of their operation, with both vineyards and the winery comprehensively certified to Certified California Sustainable Winegrowing (CERTIFIED SUSTAINABLE) and the Napa Green Land and Winery programs,” noted the award announcement.
Domaine Carneros has placed a high priority on living as lightly on the land as possible. One practice credited for earning the Green Medal Business recognition was the packaging reuse program, whereby cases and inserts are re-used for in-house purposes, which amounts to about a 20 to 25 percent reuse rate each year. This alone has saved the company an average of $75,000 per year since the program began in 2011.
In addition to the packaging reuse program, the company installed the largest solar collection system of any winery in the world at the time in 2003 (the system captured enough electricity to power 230 homes for a year in 2017 when the data was last measured). Utilizing skylights to reduce the need for electricity, building into the earth and using night cooling systems to maintain cellar temperatures, have all contributed to further energy conservation.
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Since 2013, Domaine Carneros has been CERTIFIED SUSTAINABLE. An annually renewed certification, CERTIFIED SUSTAINABLE vineyards and wineries produce high quality grapes and wine, protect and preserve the environment and enhance the community economically and culturally.
The company culture of sustainability extends beyond the walls of the winery as well. Since the late 1980s, Domaine Carneros has farmed sustainably, from using owl boxes as a natural solution for rodent management to using grape pomace from the harvest to feed local cattle.
An enduring focus on water conservation has led the winery to incorporate low flow toilets and employ reclamation systems through its properties. These are also some of the practices that led Domaine Carneros to be Fish Friendly Farming certified in 2015. Fish Friendly Farming is a certification program for agricultural properties managed to restore fish and wildlife habitat and improve water quality. The certification is renewed yearly.
In addition to these viticultural practices, Domaine Carneros follows vegan practices, using no animal-derived products at any point in the process, from growing the grapes to the winemaking.
Drake’s Organic Spirits Receives Double Gold at 2019 WSWA Judging
Drake’s Organic Premium Vodka has received a double gold award and Drake’s Organic White Rum has received a gold award at the just-concluded Wine & Spirits Wholesalers of America (WSWA) Convention & Exposition in Orlando, Florida. The highly-respected awards are widely considered among the most prestigious in the industry because judges are industry experts who blind taste-test each spirit.
“We are extremely honored to receive validation from the WSWA tasting panel confirming that quality and taste can be achieved with organic spirits,” said Drake’s Organic Spirits Founder Mark Anderson. “We are committed to producing award-winning spirits by using the highest quality organic products and giving consumers a choice to buy and support brands that use ingredients without all the chemicals and toxins that damage our planet.”
Judging and judging criteria for the Wine & Spirits Tasting Competition is managed by two of the most widely circulated trade publications in the beverage industry. The Wine & Spirits Wholesalers of America is a national membership organization advocating on federal, state, regulatory and legal issues impacting distributors and the beverage alcohol industry. The association’s annual convention and exhibition draws thousands of industry experts from around the country.
Drake’s Organic Spirits is the first and only spirit line in the world to be certified organic by the U.S. Department of Agriculture, Non-GMO Project Verified, gluten free, vegan and kosher. The five certifications ensure a cleaner drinking option that comes only from the highest quality organic ingredients.
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Drake’s Organic Spirits introduced its new Spiked Ice freeze-and-eat hand-held adult treats at the WSWA Convention. The adult organic treats feature 15 percent ABV and 80 calories each. Drake’s Organic Spiked Ice will be available in four flavors: mango rum punch, vodka lemonade, watermelon martini and classic mojito.
The company also recently rolled-out an organic mix line that includes Drake’s Organic Mojito, Organic Moscow Mule, Organic VodkaRita and Bloody Mary/ Hot Mary to complement its ultra -premium quality vodka, white rum and spiced rum. In addition, Drake’s offers a keg cocktail program that provides pre-mixed organic cocktails to some of the largest venues in the United States.
Proceeds from the sale of all Drake’s Organic Spirits products help fund Long Lake Animal Rescue, an animal rescue foundation that takes in animals in urgent need of a second chance at life.
Innovation Continues to Drive 80-Year-Old White Coffee
By Lorrie Baumann
White Coffee‘s newest coffee blend celebrates the company’s 80th anniversary, but even as the company celebrates its past, Executive Vice President Jonathan White, a third-generation member of the family that started White Coffee in 1939, is looking forward to a future that builds on the company’s history of innovation. Fourscore Blend, a specialty, medium-roast blend, was greeted enthusiastically on its launch at the Winter Fancy Food Show, and the company is planning to release several more new products, potentially including ready-to-drink options, over the course of 2019.
“There are multiple concepts, and we’re looking at both foodservice and retail applications — that’s for sure,” White said. “If we proceed with a ready-to-drink product, we won’t to come to market if it’s another very-similar version of an already-available ready-to-drink product. It’s got to have excellent quality, value and really unique taste and characteristics. And we wouldn’t bring it to the marketplace until we’re ready to deliver all of that.”
As the company plans all of its new concepts, its developers are leaning on a history of innovation that includes licensing deals that pair White Coffee quality with names like Kahlua, Entenmann’s, Jim Beam and the “Frozen” franchise as well as pioneering with the BioCup[TM], an environmentally-friendly way to package single-serve coffee. “We think that there are untapped opportunities,” White said. “We think that people are looking for something different that tastes great, that’s well packaged. That could be sustainability, healthy eating, contemporary flavor profiles or a combination of all those things. How you combine those can be unique. We use those standards for every product that we do.”
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“I think people, more than ever before, are shopping not only with their taste buds but with their eyes, hearts and brains,” he continued. “A truly successful product, be it coffee or chocolate, has to be something that can reach people at all those levels.”
For a truly successful product, the package must not only include the product that’s identified on the label, it must communicate that it’s wrapped around the values that consumers bring to the marketplace, White said. “People have certain aspirational goals when they buy something,” he said. “They may want to feel that they’re consuming food and beverages with certain qualities. They may want to send a message.”
Those growing consumer expectations are driving food producers, including White Coffee, to rise to meet them, and companies that can’t or won’t do that aren’t going to be doing business with conscientious retailers for very long, White said. “We’re in the business of hearing what people want. The marketplace in general demands this…. When I started in this business 28 years ago, vendors didn’t have to be as good. You made product — it was pretty good; it was packaged pretty good, and more often than not, it was okay,” he said. “Now we have to sell really great stuff…. We sold really good stuff then. Now we have to sell really great stuff.”
