Greene Concepts Expands Be Water Sales With Get Be Water Campaign
Greene Concepts, Inc. with its local beverage distributor, Get Be Water, has significantly expanded Be Water sales in the local and surrounding areas around the Marion, N.C., bottling plant.
The team aims to bring widespread awareness and interest for the high-quality Be Water brand throughout North Carolina and neighboring states. The focus of the team is to bring Be Water into as many local retailers as possible, and then expand through the rest of North Carolina and into the states of South Carolina, Virginia, Tennessee and Georgia.
“The sales team continues to reach new North Carolina retailers that are proud to carry Be Water,” said Amy McNally, VP of sales and marketing. “They have established a tremendous rapport with local businesses over the past several months, and their connections include restaurants, supermarkets, hotels, gas stations, gyms, and more.
“The team has supported Greene Concepts since the launch of Be Water. In addition to penetrating the North Carolina market, they are responsible for the company’s ecommerce logistics and have been crossed-trained as ecommerce fulfilment specialists. I could not be happier with the team’s on-going accomplishments, dedication, and the milestones they have helped Greene Concepts achieve.”
“As our key North Carolina distributor, the Get Be Water team is letting the world know that Greene Concepts embodies prestige, has exceptional customer service, and is primed for monumental growth,” said Lenny Greene, CEO of Greene Concepts. “Because Be Water is manufactured and sourced in North Carolina, local retailers can be proud to support a North Carolina business that helps the community and offers a high-quality product to consumers.
“The team emphasizes Local Communities, a Customer Comes First focus, and the knowledge that Great Service goes a long way. The team is vital to the growth of Be Water into local neighborhood stores and businesses throughout North Carolina. Since this year’s summer campaign, the Get Be Water team has signed up 41 local businesses near the Marion, NC bottling plant that now carry Be Water.”
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Newport Craft, Radiant Pig Team Up for It’s Called Soccer Beer
In celebration of the 2022 edition of the World Cup, Newport Craft Brewing & Distilling Co. and Radiant Pig Beer Company have collaborated for It’s Called Soccer, a limited-run Kölsch. Brewed with Hallertau Blanc Hops, It’s Called Soccer is light-bodied with pleasant citrus and floral notes. With a can design inspired by the USMNT’s return to the international championship, It’s Called Soccer is a perfect, smooth beer to enjoy the matches.
“We wanted to make a beer that not only embraces the international spirit of the World Cup, but also to support the U.S. Men’s National Team on its journey this November,” said Newport Craft’s head of production, Scott Douglas. “The resulting beer is a light and crisp Kölsch labeled with the stars and stripes to let our boys know that we’ll be cheering them on in Qatar.”
As the world gathers to collectively celebrate its passion for football, let’s do it with It’s Called Soccer Kölsch and proudly show our support for Team USA.
Newport Craft will release It’s Called Soccer beginning at the end of October through the conclusion of the tournament in mid-December. The limited run Kölsch can be found where Newport Craft and Radiant Pig are sold in the Massachusetts, New Jersey, New York and Rhode Island markets.
Founded in 1999, Newport Craft Brewing & Distilling Co. is headquartered in Newport, R.I., and distributes its portfolio of craft beers and spirits throughout the United States.
Since 2017, Newport Craft has solidified the company’s spot as a leader on the New England craft brewing and distilling stage by introducing new products and product lines, upgrading and expanding its manufacturing facility, and pursuing strategic acquisitions. The company brews beers of many styles, including its flagship creations Rhode Trip IPA and Save the Robots East Coast IPA, and experimental, limited run batches of various styles. Newport Craft, together with its affiliated brands, is the largest combined brewing and distilling company (“Brewstillery”) in Rhode Island by production.
Newport Craft has engaged Parker Construction Company of East Providence, R.I., to bring an estimated $17 million renovation and expansion project of its Newport facility to life. The project will triple Newport Craft’s manufacturing footprint, create separate brewing and distilling production areas, open a new tasting room and provide private function event space. The expansion will maximize the Company’s output by increasing annual production to 100,000 BBL and facilitate the storage of 5,000 barrels of aging spirits. Newport Craft anticipates construction to be completed by the end of 2023.
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PRESS Coffee, Sprouts Farmers Market Announce Pilot Specialty Coffee Location
PRESS Coffee and Sprouts Farmers Market have launched a specialty coffee pilot of the first-ever locally owned PRESS Coffee location inside of a Sprouts store. This PRESS location will act as a convenient stop on any person’s weekly shopping trip inside Sprouts located at 3320 N. 7th Avenue in Phoenix.
The new space will feature a workspace area and full drink menu including specialty drip and cold brew coffee, shakers, hot and iced tea and nitro bold brew.
“Growing up in Arizona, I have always been a Sprouts customer,” said PRESS co-owner Jason Kyle. “Seeing the commitment from the Sprouts team to providing a quality experience for the customer makes it a perfect fit for PRESS and our ‘Quality Driven, Community Focused’ effort.’”
“Choosing to partner with the Arizona-based PRESS Coffee was an easy decision,” said Dave McGlinchey, chief strategy officer of Sprouts. “PRESS and Sprouts have a shared mission of providing people fresh, quality, sustainable and ethically sourced specialty products. We are proud to open our first pilot location in the Phoenix community for all to enjoy.”
Roasting, brewing and serving the world’s finest specialty Coffee is the foundation of PRESS Coffee. Rare beans are sourced from select farmers and then roasted at PRESS’ roastery in Phoenix.
Sprouts, headquartered in Phoenix, is celebrating its 20th anniversary this year.
In addition, the pilot location will offer a limited supply of the regular in-store retail items including whole and ground coffee beans. PRESS also offers monthly coffee bean subscriptions shipping locally and throughout the United States with subscribers receiving the option to buy the quarterly Allocation release – a high-end, limited supply specialty coffee, first.
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