Bono Extra-Virgin Olive Oils Offer Quality, Transparency
By Lorrie Baumann
Bono‘s premium Sicilian extra-virgin olive oils represent some of the most traceable on the market. At least for now, those oils are not subject to tariffs on a wide variety of other European food products, including the extra virgin olive oil coming onto the market now from Bono’s new production facility in Spain. In addition, the company also operates an oil factory in Tunisia, and that oil also is not subject to tariffs.
Bono USA is the American satellite of the vertically integrated producer and trader of extra-virgin olive oil producer Bonolio. It’s been operating in the U.S. since 2015 under the leadership of Salvatore Russo-Tiesi, General Manager and President of the U.S. office. “Since then, we’ve been having great success in this country, both in private label and with the brand,” he said. In those four years, Russo-Tiesi has taken the U.S. brand presence for Bono to distribution in all 50 states. The brand is now sold at more than 5,000 locations across the country. The product lines offered in the U.S. include Mediterranean Extra Virgin Olive Oil, produced in Italy, Spain, Greece and Tunisia and packed in Italy; 100% Product of Italy Organic Extra Virgin Olive Oil produced in Sicily, Calabria and Puglia; PDO Val di Mazara Organic Olive Oil and Extra Virgin Olive Oil PDO– Val di Mazara, among others.
Each oil has its own certifications, depending largely on the origin of the olives from which it was made.
“Our distribution is led by our Sicilian-certified product that comes with PDO and PGI certification,” Russo-Tiesi said. The PDO- and PGI-certified oils guarantee that the origin of the olives as well as the factory that produces the oil is grown, harvested and processed exclusively in the Val di Mazara region of west-central Sicily, which includes the province of Palermo and western Agrigento Province. “Those certifications guarantee quality and traceability,” Russo-Tiesi said.
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To attain the certifications, the company worked with a third-party auditor that “came in and tracked everything from the first day the olive grows on the tree to the day we bottle the oil,” which provides full transparency, according to Russo-Tiesi. “We have a very high-quality product, a very traceable product. Each bottle has its own serial number that kind of acts like a VIN number on a car, so you can trace each bottle of olive oil back to the producer, which is us, and where it comes from – the Sicilian land.”
In addition to the certification standards, the PDO and PGI bodies contribute their store of accumulated wisdom about oleiculture, which Russo-Tiesi says helps the company to grow the highest-quality olives and thus to produce the highest-quality olive oil. “The PDO and PGI [which also certifies protected designations] bodies are with us every step of the production and selling way,” Russo-Tiesi said.
The success of their efforts is measured by the more than 50 awards that Bono has taken home for its oils over the past decade. “The Bono family has done a great job,” Russo-Tiesi said. “It’s four brothers from a very close-knit family that have taken this factory to new levels. They’re now one of the top five premier extra-virgin olive oil traders [by volume of extra-virgin olive oil] in Italy. They’re now expanding and investing greatly into Spain and Tunisia.”
For more information, visit www.bonousainc.com.
New Brand Brings Frozen Party Bites to Market
Savorly has launched a line of fresh frozen party bites to 200 stores including The Fresh Market, select Whole Foods, and Central Market. The brand, which launched earlier this year, is excited to have availability in cities across the United States just in time for the hectic holiday season.
“It feels like just as the final dish has been cleaned from Thanksgiving, the holiday parties begin,” said David Golib, Savorly co-Founder. “Savorly is a perfect shortcut that hosts can take to get a delicious, quality appetizer on the table fast. We’re excited to see how our brand will bring this new experience to the consumers this holiday season”
The brand’s line of appetizers includes Mini Tarts, Cocktail Bites, Mini Pies, Mezze Bites and two varieties of bite-sized gratins. Savorly party bites and gratins made with carefully considered, non-GMO ingredients before being frozen for convenience and freshness.
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Because most varieties come in assorted flavors, Savorly party bites are ideal for gatherings of any size: from the traditional holiday open house to a cozy New Year’s Eve in. Ringing in 2020 will be a big opportunity for the brand as seven in 10 Gen Zers and Millennials reported wanting to celebrate the holiday at home.
“We created a brand to resonate with hosts at any age.” Gotlib said. “Hosts like my mom, who are experienced but maybe don’t want to do all that work anymore, and hosts like me, not super experienced, but looking for the help I need to start somewhere.”
Sabra Partners with HelloFresh to Bring Hummus Home for Dinner
For the first time, Sabra hummus dishes are available through HelloFresh, the world’s leading meal kit company. At home cooks are enthusiastically embracing hummus for fresh and flavorful meals, adding plant-based goodness to every dish. Featured just as busy households try to hold on to healthy eating during the holiday season, the recipes feature two delicious hummus bowls filled with fresh ingredients. HelloFresh customers can order the Chicken Gyro Couscous Bowl and the entirely plant-based Mediterranean Hummus & Couscous Bowl through the end of the year.
“As hummus bowls trend in restaurants nationwide, we are thrilled to partner with HelloFresh to bring these dishes home,” said Jason Levine, Chief Marketing Officer for Sabra. “Hummus is a delicious and incredibly versatile food. A nourishing bowl that begins with creamy plant-based hummus and builds with wholesome grains and flavorfully prepared vegetables is really satisfying and one of the more popular ways consumers are enjoying hummus, beyond dipping. We’re very glad to be creating great tasting meals with HelloFresh and sharing recipes that consumers can enjoy at home.”
The Chicken Gyro Couscous Bowl, available for delivery December 7-13, features a za’atar-spiced chicken cutlet on a bed of hummus and couscous topped with fresh tomatoes and cucumbers drizzled with a creamy feta sauce. The Mediterranean Hummus & Couscous Bowl begins with smoked paprika hummus beneath spiced, roasted red peppers and grape tomatoes, paired with a marinated cucumber salad in a creamy lemon dressing. This entirely plant-based meal is available December 21-27.
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“Whether it’s calorie smart, plant based or classic dishes, HelloFresh is always introducing exciting recipes that encourage consumers to explore new flavors, cuisines and ingredient combinations right in the comfort of their own kitchens,” said Claudia Sidoti, Principal Chef and Head of Recipe Development at HelloFresh. “Hummus creates a delicious base and provides rich texture to comforting bowl-based meals. We’re excited to partner with Sabra hummus to give consumers even more delicious meal options.”
HelloFresh meals featuring Sabra hummus are available for order on hellofresh.com now.
