In 1974, Oscar Mayer aired “The Bologna song” commercial for the first time, capturing the American zeitgeist and teaching people coast to coast how to spell B-O-L-O-G-N-A. Now, 50 years later, Oscar Mayer re-introduces the world to the iconic ad, the longest running jingle in advertising history, all while rewarding fans who sing along.
Complete with the same 1970s camera quality and original lyrics for fans to sing loud and proud, Oscar Mayer re-aired “The Bologna song” original commercial to millions nationwide during the big Thanksgiving football game last week. To delight those who grew up loving the jingle and those who may have seen it for the first time, Oscar Mayer is commemorating the song’s anniversary with the debut of “Sing To Pay”—giving fans nationwide who correctly sing its lyrics the opportunity to cash in on free groceries, including delicious Oscar Mayer Bologna.
“50 years ago, we introduced the world to ‘The Bologna song,’ as a way to spotlight our delicious deli meats and cement the brand’s legacy and mantra of uniting millions around a love of meat,” said Shelby Max, brand manager for Oscar Mayer. “We knew this anniversary was a moment that needed to be celebrated in a big way, both for those who remember and those that are new. By re-airing the original ad and becoming the first brand to accept singing as a form of payment, we want to remind fans everywhere that bologna has a first name – it’s O-S-C-A-R.”
Now through Sunday, Dec. 15, fans can submit an audio recording correctly singing “The Bologna song” lyrics to SingtoPay.com and could receive an Instacart credit to use on Oscar Mayer Bologna and any other groceries, while supplies last. Any and all singing abilities welcome!
The fun doesn’t stop there – fans in select cities nationwide can warm up their vocal cords because the iconic Wienermobile is bringing “Sing to Pay” to fans in real life. Lucky individuals who spot the 27-foot hot dog on wheels now through Sunday, Dec. 15 can sing “The Bologna song” lyrics to the vehicle’s Hotdoggers and if correct, receive free Oscar Mayer Bologna.
To learn more about the history of “The Bologna song” and all about “Sing to Pay,” visit SingtoPay.com and follow @OscarMayer on Instagram and TikTok.
We are driving transformation at The Kraft Heinz Company, inspired by our Purpose, Let’s Make Life Delicious. Consumers are at the center of everything we do. With 2023 net sales of approximately $27 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of eight consumer-driven product platforms. As global citizens, we’re dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways. Learn more about our journey by visiting www.kraftheinzcompany.com or following us on LinkedIn.
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The highly anticipated return of the delicious McRib is set to make its comeback at the end of November at McDonald’s and should cost around $5.39 based on the price in 2023.
In response to this announcement, the verified coupon site Coupons4Real.com has calculated how much it would cost to recreate the McRib at home for a fraction of the price. Using ingredients sourced from one of America’s most accessible retailers, Walmart, the total cost to recreate the BBQ delicacy was calculated.
The total weight of a McRib is 7.4 ounces, so the ingredients were measured and weighed to replicate the original recipe at the lowest possible cost.
Ingredient List:
Total Cost: $1.72
This makes a homemade McRib $3.67 cheaper than buying it from McDonald’s.
Recipe Steps:
“The McRib has been a McDonald’s staple since its debut in 1981 and continues to grow in popularity,” said Panayotis Nikolaidis, CEO and founder of Coupons4Real.com. >]”However, as a limited-time menu item, it comes and goes, sometimes for long periods of time.
“Knowing how to recreate the McRib at home not only prevents the ‘burger blues’ when it leaves the menu, but it also saves you a significant amount of money. Making it at home is 68% cheaper than buying at McDonald’s.
“Creating your own version also allows you to add your personal twist to the recipe while still enjoying the nostalgia. This method is perfect for prepping McRibs in bulk, so you always have some stashed in the freezer for when the craving strikes.”
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The Scully Learning Center Foundation will host the first Cirque du Chilî on Saturday, Sept. 28 from 4-8 p.m. at The Holland Center, which is located at 34250 N. 60th St. in Scottsdale, Ariz. The dedicated Cave Creek, Ariz.,-based non-profit 501(c)(3) organization works to enrich the lives of developmentally disabled adults in the desert foothills area.
Cirque du Chilî is a community event created to raise awareness of critical unmet needs faced by developmentally disabled adults and teenagers within the desert foothills community. This family-oriented event will showcase the community agencies, resources and support available to developmentally disabled adults and teenagers as well as raise funds to meet these needs.
According to Brady Dalton, event chair, Cirque du Chilî will feature 13 carnival games and prizes, chili tastings and informational booths with developmental disability community experts. Local chefs, community leaders and citizens will compete for the “Hottest Chef in Desert Foothills” title.
Cirque du Chilî will be joined by the following community partners/sponsors: Tonto Bar & Grill, Harold’s Corral, The Horny Toad, Tailgaters/El Primo, Daisy Mountain Fire & Medical, The Saloon, Indian Village, Athens on Easy Street, Area Agency of Aging, Arion Care, Department of Economic Security, Totten Fulton Rizzo, Kathryn Bradley, PC and Absolute HCBS, among others.
“There is an invisible population within the Phoenix housing crisis,” says Maureen Casey of First Place Global Leadership (2023).”Specifically, there are at least 159,000 people in Arizona who have an intellectual or developmental disability (IDD). Approximately 77 percent of those with IDD in Arizona live with their aging families. Of that, about 27 percent live with a caregiver over the age of 60. This invisible population is going to need housing and support in place as their families’ transition, perhaps due to their own needs for nursing care or death. Without immediate action, the ‘invisible’ housing crisis currently faced by adults with IDD and their families risks becoming a full-blown emergency with widespread, lasting consequences.
Admission is free. Chili tastings are $2 per taste or $20 for unlimited tastings. Beer from local breweries will be available for $5 and wine from local wineries for $10. Donations, which are tax-deductible, will be accepted. All proceeds go to the Preserving Families building fund.
For more information or to enter a chili dish to compete in the “Hottest Chef in the Desert Foothills” contest, visit scullylearningcenter.com or contact Scully Learning Center at info@scullylearningcenter.com.
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