Albertsons Companies Announces 2015 Donations Topped $270 Million
Albertsons Companies has contributed more than $270 million in food and financial support in 2015 to the communities it serves, helping people in 35 states and the District of Columbia live better lives.
“We are committed to helping make the communities where we operate the best places to live and work,” said Albertsons Companies Chairman and CEO Bob Miller. “Thanks to the generosity of our customers and the dedication of our store teams, our neighborhoods are stronger and much-needed resources are getting to people in need.”
The company’s donation initiatives include a broad range of local and regionally-driven efforts at stores across the country under 18 banners, including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions,Star Market, Carrs and others. The company’s customers and employees support these efforts through donations and volunteer activities to benefit local charities.
In 2015, the Albertsons Companies Foundation distributed more than $16 million in grants for its key philanthropic causes, including hunger relief, cancer research, programs for people with disabilities, and education. These funds were contributed by customers through an array of successful fundraisers.
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As a supermarket company, the cause of hunger relief is especially important to Albertsons and a major focus of fundraising and giving. In 2015, the company’s more than 2,200 stores gave over $245 million in products to hundreds of local food banks, pantries and meal programs. In addition, the company launched several programs during the holiday season that made the holidays brighter for people in need. The “End Hunger” Food Bag, Santa Bucks and Turkey Bucks programs allowed shoppers to purchase food or make a contribution to purchase food that would go directly to their local food bank or pantry. These efforts yielded more than $10.3 million in food donations to combat food insecurity during the holidays.
Also in 2015, Albertsons Foundation continued its partnership with the Entertainment Industry Foundation and award-winning actress/Hunger Is Ambassador Viola Davis on the successful Hunger Is charitable program, which includes an in-store fundraising campaign to fight childhood hunger. The joint charitable initiative awarded grants to 79 local charities to increase access to free and reduced-cost school breakfast, improve the nutritional quality of breakfast programs, and expand weekend, summer and vacation food programs.
Albertsons is committed to continuing these philanthropic efforts and creating new opportunities to support worthy causes in 2016 and beyond.
Bellwether Farms Launches Blackstone and Celebrates Fifth Good Food Award
Bellwether Farms, renowned for nearly 30 years of making award-winning sheep milk and cow milk cheeses, has unveiled its first mixed-milk cheese, named Blackstone. The handsome 3-1/4 pound wheels are a blend of local Jersey cow and sheep milk, dotted with black peppercorns and sporting a gorgeous dark rind. The rind results from a mixture of crushed black pepper, oil, rosemary and vegetable ash that is hand-rubbed on each wheel during its six-to-eight weeks aging at the creamery. The first wheels of Blackstone are arriving in Bay Area retailers and restaurants this month.
Bellwether’s proprietor and cheesemaker, Liam Callahan, developed Blackstone for an American market hungry for mixed-milk cheeses. “We like that Blackstone combines the best of both worlds,” says Callahan. “Our premium Jersey cow milk gives the cheese a creamy mouthfeel while our sheep milk deepens the complex flavor.” Callahan named the cheese Blackstone for its resemblance to the volcanic rock outcroppings surrounding the family’s Sonoma County dairy farm. Bellwether Farms is a family business founded by Cindy Callahan in 1986 with a flock of sheep needed to control grass on their Sonoma land. Today, they milk 350 sheep and every cheese, and yogurt is made on the farm by Liam and his crew, while business administration is handled by Diana Callahan, his wife.
Blackstone joins the roster of Bellwether’s popular aged cheeses, Carmody, San Andreas and Pepato. The creamery’s fresh and cultured products include top-selling sheep milk yogurts, Whole Milk Basket Ricotta, Crème Fraiche, Fromage Blanc and Crescenza.
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Another cause for celebration at Bellwether Farms is an unprecedented fifth consecutive award for its Whole Milk Basket Ricotta from the esteemed Good Food Awards competition, honoring products that are authentic and responsibly produced. The exceptional flavor and texture of Bellwether’s Whole Milk Basket Ricotta comes from three specific steps: First, it is made using fresh whole Jersey milk delivered daily from a neighboring farm. Ricotta cheese is often made from only whey left over from cheesemaking. Second, traditional cultures are introduced to coagulate the milk for a slow fermentation, developing flavor and transforming it into moist, pillowy curds tasting of rich cultured cream. Faster-acting vinegar or citric acid are commonly used instead of cultures in ricotta making. Finally, the cheese is hand-ladled into perforated basket-style containers to protect the tender curds in transit to stores and restaurants. This distinctive ricotta cheese also took a bronze medal at the 2010 World Cheese Awards in the UK, competing against fresh ricotta from Europe. Bellwether Farms Whole Milk Basket Ricotta is available in specialty stores throughout the Bay Area and select regions across the U.S.
GNP Company Flagship Chicken Brand to Add “No Antibiotics-Ever” and Humane Certified Attributes
GNP Company®, a provider of premium natural chicken in the Midwest, will be adding two new attributes to chicken products sold under its flagship Gold’n Plump®brand. The attributes include “No Antibiotics–Ever” and the American Humane Certified™ farm program seal. The first Gold’n Plump products featuring both of these claims will hit store shelves in March, with more added in the summer. The company will gradually extend these attributes to the entire Gold’n Plump line, with the goal of all products to offer them by 2019.
“The demand for products raised humanely and with no antibiotics ever is growing,” said Julie Berling, Director of Strategic Communications and Insights for GNP Company. “One study shows as many as 42 percent of chicken consumers say ‘hormone- or antibiotic-free’ is an important factor to them. And 92.6 percent of consumers find it very important to buy humanely raised meats.”
The Natural Resources Defense Council reports chicken raised without routine use of antibiotics is no longer a niche business and that chicken leads the meat product movement towards reduced antibiotics use.
Not All Claims Equal
The company says its flagship Gold’n Plump brand will be one of the first mainstream chicken brands to fully transition its entire product line to be raised without antibiotics of any kind.
“Not all antibiotic claims are created equal,” explains Brian Roelofs, Vice President of Sales, Marketing and Service for GNP Company. “Many companies are making statements about eliminating the use of antibiotics medically important to humans. GNP Company’s move is taking that further—eliminating all antibiotics of any kind for its All Natural Gold’n Plump products now, with the remaining portfolio to follow.”
The USDA only allows products sourced from chickens never-ever given antibiotics their entire lives, including when inside the egg, to be labeled as “No Antibiotics–Ever.”
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The Gold’n Plump brand’s transition is gradual to ensure continuous humane, ethical animal care and product availability. GNP Company continues to believe animal antibiotics, when used judiciously and as needed under veterinarian guidance, are safe for animals as well as humans. Yet, it also recognizes consumers’ and customers’ growing desire for choices in the meat case that are raised without antibiotics. Roelofs added, “We will continue to reduce our antibiotics use in response to consumer and customer demand. However, we will continue to treat flocks for illness, including the use of antibiotics when necessary, as withholding treatment is not ethical or humane.”
Humane Care Promise Becomes Certified
As Gold’n Plump products transition to a No Antibiotics–Ever product line, it will also become officially certified by the American Humane Certified farm program. “GNP Company has always been committed to the humane treatment of our chickens,” said Roelofs. “We first partnered with the American Humane Certified farm program in 2010 to certify our Just BARE® products under the program’s rigorous standards. Since 2013, we’ve been auditing our contracted family farm partners and grow-out barns—including those responsible for the care of Gold’n Plump flocks. The official certification of Gold’n Plump formalizes our already steadfast belief in humane care.”
For products to display the American Humane Certified seal, GNP Company’s animal care, handling and processing practices are independently, third party audited and must meet or exceed the agency’s more than 200 rigorous requirements.
A majority of core Gold’n Plump products, such as small and family packs of boneless skinless chicken breasts, chicken thighs and ground chicken, will carry both the No Antibiotics–Ever claim and American Humane Certified seal by summer 2016. All remaining Gold’n Plump value-added retail, deli and foodservice products will transition by the end of 2019.
Extensive media and in-store support will help drive awareness for this Gold’n Plump product line transition in select markets. A mix of advertising will run via print, online, mobile, video and radio channels. Gold’n Plump messaging will be shared among social media platforms, including Facebook, Twitter and Pinterest. Point-of-sale shelf-talker materials will deliver the news in-store.
