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Technomic Study Finds Millennials Increasingly Reliant on Retail Foodservice Options

As the battle for share of stomach rages on, the retail foodservice industry continues to grow. An updated study released by Technomic—the 2015 “Retailer Meal Solutions (RMS) Consumer Trend Report” —finds that consumers are purchasing RMS more often; 84 percent now purchase RMS at least once a month compared to just 79 percent in 2012. This increase is largely driven by younger consumers aged 18–34, who are increasingly reliant on foodservice in general.

“Further enhancing the in-store experience and innovating with differentiated, restaurant-quality menu items will help retail-prepared food operators continue to steal share of stomach,” says Kelly Weikel, Director of Consumer Insights at Technomic. “Operators and suppliers can appeal to consumers by offering dishes featuring new and ethnic flavors, such as spicy Asian flavors and regional Latin flavors.”

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Compiling findings from more than 1,500 U.S. consumers, as well as Technomic’s MenuMonitor and Digital Resource Library, the comprehensive 2015 “Retailer Meal Solutions Consumer Trend Report” will help better position brands and products for success in retail prepared-food areas by understanding market shifts and how to capitalize on opportunities.

Key takeaways from the report include:

  • RMS purchases are often made at the expense of fast-food visits: 49 percent of all respondents—and 60 percent of Millennials—are visiting fast-food restaurants less often as a result of their increased RMS purchases
  • C-store RMS is gaining ground; nearly half of consumers aged 18–34 purchase it at least once a week
  • Drugstore RMS has a loyal following; though just 19 percent of all consumers have ever purchased RMS from drugstores, 43 percent of those who do purchase it, buy it at least once a week

A full library of Technomic’s consumer trend reports can be found at www.technomic.com/ctr.

Delicious Dairy Products Going Greek at Clover

In celebration of its centennial anniversary, Clover introduces its newest dairy delicacy, an organic nonfat Greek yogurt line to add to its selection of more than 175 dairy products, which range from natural and organic milks, butter and cheese, to craft ice cream. The company’s superior-quality organic Greek yogurt is carefully crafted in authentic Greek tradition, using fresh Clover organic nonfat milk and the finest of premium organic fruits. Silky smooth and mildly tangy, this authentically-strained yogurt has a thick, creamy texture to delight all palates. Clover’s Greek yogurt comes from happy cows that enjoy American Humane Certified, family-owned farms. With the highest standards for quality, environmental stewardship and animal welfare in the industry, these happy cows produce the best organic milk on the market.

“Our Greek yogurts are available in five delicious flavors and make great snacks – packed with protein, calcium and live cultures that make them the perfect addition to a healthy diet,” said Clover President and Chief Executive Officer Marcus Benedetti. “And true to our passion for excellence, they contain no artificial colors, flavors or preservatives.”
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Clover organic Greek yogurts are also free of antibiotics and growth hormones and not fortified with powders or unnecessary unpronounceable additives. Authentically strained and with a smooth, creamy texture, Clover organic Greek yogurts are also less tangy than many other Greek yogurts. Each fruit variety is bursting with flavor and whole nutrients, with the second ingredient listed being premium organic fruit next to the first ingredient of Clover organic nonfat milk. Sweet and tangy come together in the classic Blueberry Greek Yogurt, which combines floral and jammy notes of organic blueberries. Savor the fresh-picked essence of sweet, sun-kissed peaches plucked from the tree that perfectly pair with the milk to make a creamy Peach Greek Yogurt treat. And prepare to fall in love with the flavorful Black Cherry Greek Yogurt, exploding with tart organic cherries with subtle floral notes of cassis and fresh-baked pie. America’s favorite flavor got better, too. Clover blended its fresh milk with aromatic vanilla bean to create a rich, tantalizing Vanilla Greek Yogurt that’s perfect for breakfast, a healthy snack or nutritious smoothie. And the Plain Greek Yogurt is anything but plain – this rich yogurt has a luxurious mouth-feel and texture, perfect in pure form or with other foods.

Roundy’s Names Two New Presidents

The Kroger Co. has announced the promotion of Michael Marx, currently Vice President of People Operations for Kroger, to serve as President of Roundy’s Supermarkets, Wisconsin, effective April 1. The company also announced the promotion of Don Rosanova, currently Executive Vice President of Operations for Roundy’s, to President of Mariano’s, effective immediately. Both leaders will report to Roundy’s CEO, Bob Mariano.

Michael Marx Promoted to President of Roundy’s Wisconsin

Kroger promoted Michael Marx to serve as President of Roundy’s Wisconsin.

“Michael’s knowledge of store operations and merchandising, combined with his expertise in human resources and organizational effectiveness, will serve him well in this role. He builds strong teams of leaders and associates who work together to deliver business results.” said Mariano. “Michael’s leadership skills and business knowledge make him an excellent addition to our Roundy’s team in Wisconsin.”

Marx joined Kroger in 1975 as a stocker at the former Highland Village store in Houston. After completing the management development program, he served in numerous leadership positions through the years, including store and district management and produce, floral and natural foods merchandiser. He was promoted to director of regional operations for the Southwest division in 2006, and to vice president of operations in 2007. He was named vice president of transition at Kroger’s general office in Cincinnati in 2011 and took on his current role earlier this year.
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Don Rosanova Promoted to President of Mariano’s

Kroger promoted Don Rosanova to serve as President of Mariano’s.

Rosanova has served in his current role as Executive Vice President of Operations for Roundy’s since May 2006. He previously served as group vice president—supply chain from 2002 to 2006. Before joining Roundy’s, Rosanova was vice president of operations of Edward Don & Company, a provider of foodservices supplies and equipment, from 1999 to 2002. He also served as group vice president of operations at Dominick’s Finer Foods from 1996 to 1998, and held various management positions within Dominick’s from 1971 to 1996 in the greater Chicagoland area.

“Don has been my partner in building the Mariano’s brand and I could not have built this without his leadership,” said Mariano. “His passion for excellence has made him a well-respected leader within the Roundy’s and retail grocery community. Don has been an integral part of the success of the Mariano’s stores since its inception, and we look forward to him continuing that journey as we grow the Mariano’s business.”