La Preferida: 70 Years Later, Still Going Strong
From its humble beginnings as a small family grocery store in 1930s Chicago to the nationwide brand La Preferida is today, one thing remains the same – listening to its customers.
La Preferida’s eco-friendly packaging shows off line expansions in key categories, such as organic, low sodium, vegetarian and kosher — all achieved while maintaining the company’s commitment to authentic Mexican ingredients. By offering competitively priced organic products and alternative packaging, La Preferida’s goal is to empower the consumer to have healthier choices without paying more to do so.
At the forefront of La Preferida’s eco-friendly packaging initiative is its Tetra Pak® line, featuring pinto beans, black beans, kidney beans and lentils, available in organic and low sodium options. The beans in Tetra Recart® packaging are the first of their kind in the Hispanic food category in the U.S., following the trend in Latin and Central American countries. The unique packaging boasts: recyclable materials made from renewable resources; easy-open and reclosable packaging; improved shelf utilization by 30 percent; and it is lightweight.
La Preferida’s recently launched Organic Seasoning line includes Organic Al Pastor Seasoning, Organic Taco Seasoning and Organic Fish Taco Seasoning, which have proven to be an e-commerce hit with sales increasing exponentially month over month, followed by Organic Salsa Verde and Organic Pico de Gallo. All products are free of MSG, additives and artificial preservatives.
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Spearheading this surge in product development is La Preferida’s corporate chef, who is hands-on in the manufacturing process and also creates recipes for health-conscious consumers. His adaptations on traditional Mexican dishes focus on fresh produce, lean proteins and low-fat alternatives, helping to breathe new life and flavors into these old classics. You can find his many innovative ideas like piña colada rice pudding and baked fajita wings on the company’s website.
Despite bouts of economic uncertainty in the consumer packaged goods business, the resiliency of La Preferida continues to shine through. Its canned Spanish Rice and Organic Diced Green Chiles are a top seller on Amazon, and its canned bean business continues to be a high volume category for the brand. The versatility of La Preferida’s products as ingredients means customers can incorporate these items into a variety of dishes outside the Mexican food realm.
Great River Organic Milling Company Offers Growing Product Selection
Great River Organic Milling (GROM) has always been a proud supplier of the highest quality organic grains, stone ground flours and blends to the organic industry. While its focus over past decades has primarily been to service bakeries and cereal manufacturers alike, more recently a demand for a fresh new brand in the retail space has encouraged the company to pursue just that.
The year 2018 saw GROM take its retail product selection to over 100 SKUs, with spectacular support from customers and distributors. It offers a brand new line of products ranging from Super Fine Almond Flour, to Hemp Protein, to White Popcorn and everything in between.
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The company’s selection of organic, gluten free and natural oat products are tested rigorously to ensure they are safe and free from glyphosate. It understands the responsibility it has to help the consumer protect their food supply.
Great River Organic Milling continues to service the baking and cereal world with organic non-GMO stone ground flours and blends with the motto, “Nothing added, Nothing removed” being at the heart of its quality ethics.
Public Health Alert Concerning French Soft Ripened Cheese
The U.S. Food and Drug Administration is alerting the public to a possible Listeria monocytogenes contamination of l’Explorateur soft ripened cheese. This pasteurized, cow’s milk cheese was made by in St. Simeon, France and distributed throughout the U.S. The FDA advises consumers and retailers to not eat, sell, or serve cheese labeled as l’Explorateur.
L’Explorateur cheese has been packaged in clear plastic containers and is sold in the form of small, circular wheels in 250g quantities. The sell by dates on the package include May 7, 2019 and May 14, 2019. Product lot codes are 7742-H 057 and 77432-H 064. Cheese labeled as such should be thrown away immediately.
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