Cascadian Farm Commits to Funding Pollinator Habitat
Cascadian Farm, a certified organic food brand founded in 1972, is working with the Xerces Society to plant thousands of acres of pollinator habitat at the brand’s supplier farms by the end of 2020. Cascadian Farm has been working with The Xerces Society, a leader in pollinator conservation, for several years to protect pollinators and their habitat. This expanded partnership represents a first-of-its kind effort to conserve pollinators, bringing together an organic brand, farmers, and scientists to work on this shared goal.
Pollinators – chiefly bees – are necessary for the reproduction of nearly 85 percent of the world’s flowering plants. Yet, since 2006, regions around the world have been reporting an average annual loss of 30 percent of worker honey bee populations.
The U.S. Interagency Presidential Pollinator Health Task Force identifies and lays out strategies for the multiple stressors on pollinator health: habitat loss, poor nutrition due to reduced food diversity, viral and parasitic diseases and pesticide exposure.
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“Cascadian Farm has chosen to focus on pollinator habitat as a solution, given our brand’s connection to nature,” said Stephanie Moffat, Associate Marketing Manager for Cascadian Farm. “As a pioneer in the organic food industry, we are excited to use our scale to aid in this important cause.”
The Xerces Society’s Eric Lee-Mӓder, Pollinator Program Co-Director, adds, “This partnership sets a high bar for the rest of the food industry. We believe this is a huge and critical step for ensuring a secure future for pollinators.”
Sonoma County Winegrowers Expand Sustainability Certification Options to Include Fish Friendly Farming
The Fish Friendly Farming (FFF) Environmental Certification Program is now an accepted option under the region’s globally recognized Sonoma County Sustainable Program. Since committing to become the nation’s first 100 percent certified sustainable wine region by 2019, the Sonoma County Winegrowers, which started the Sonoma County Sustainable Program in 2014, have created a groundbreaking sustainability program to help ensure its grape growers continue to farm for generations to come.
“I am very excited that Fish Friendly Farming will now be accepted under our Sonoma County Sustainable initiative,” said Karissa Kruse, President of Sonoma County Winegrowers. “This is another example of our ongoing commitment to build the strongest sustainability program possible, while also giving our growers another certification option that still maintains the strict standards we require to become Sonoma County Sustainable,” she added.
The addition of Fish Friendly Farming is the result of a year and half of collaboration between the two organizations to enrich the FFF sustainability program to meet the requirements of Sonoma County’s sustainability program. Sonoma County Winegrowers’ comprehensive approach to sustainability was recently recognized with California’s highest environmental honor, the Governor’s Environmental and Economic Leadership Award (GEELA).
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Sonoma County’s sustainability program takes a triple bottom-line approach that focuses on people, planet, profit, as well as an annual audit and third party certification. To meet this criteria, Fish Friendly Farming has expanded its strong environmental focus with new best practices addressing the social equity and business aspects of sustainability. In addition, they now mandate an annual audit. Fish Friendly Farming will now require all their members, including those outside of Sonoma County, to comply with these new additions in order to remain certified Fish Friendly Farming.
With the addition of Fish Friendly Farming, Sonoma County’s grape growers now have four sustainability programs to select from that have been reviewed and vetted by environmental policy advocates, wine industry leaders and other stakeholders. They include California Sustainable Winegrowing Alliance, Fish Friendly Farming, Lodi Rules and SIP (Sustainability in Practice).
CORE Hydration Launches CORE Organic
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