October the Month to Celebrate Cheese, Glorious Cheese
The sixth annual American Cheese Month celebration kicks off October 1, with events and promotions taking place nationwide throughout the month. Launched by the American Cheese Society in 2011 to highlight the nation’s burgeoning artisan, farmstead, and specialty cheese industry, American Cheese Month is a celebration of the incredible quality and diversity of cheeses made by American producers.
The American Cheese Society will commemorate American Cheese Month in its hometown of Denver, Colorado, at the Great American Beer Festival, where more than 500 pounds of artisan and specialty cheese will be sampled to consumers alongside craft beer. Colorado Governor John Hickenlooper has also shown his support for American Cheese Month by issuing an official proclamation and publicly declaring that he is Pro-Cheese. Viewers can watch this video of Governor Hickenlooper, along with a series of Cheese Party campaign videos that offer a lighthearted take on this campaign season, on the American Cheese Society’s Vimeo site.
Nora Weiser, Executive Director of the American Cheese Society, said, “As more and more consumers seek out high quality, local foods, regional cheeses from around the country are growing a loyal following.” There are over 900 such cheesemakers in the U.S., and the quality of their cheeses is seen in the awards they garner around the world. “These cheesemakers are passionate, hard-working, and incredibly creative,” said Weiser. “It is an exciting time in this nation’s food scene, as the fruits of their labor are embraced so strongly.”
Revenue from sales of Cheese Party merchandise and select American Cheese Month events in October will support the nonprofit American Cheese Education Foundation. The Foundation is funding the first comprehensive survey of the U.S. artisan and specialty cheese industry.
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Anyone with a love for cheese is encouraged to participate in American Cheese Month. A dedicated website and events calendar offer ideas for cheesemakers, retailers, distributors, chefs, enthusiasts, and others to get involved. Cheese lovers can also network on the American Cheese Month Facebook page and share photos of their celebrations on Twitter (#AmCheeseMonth, @CheeseSociety, @theCheeseParty).
If you would like to hold an American Cheese Month event, or if you are interested in learning more about partnership opportunities, contact the ACS office: 720.328.2788 or info@cheesesociety.org.
American Cheese Month is made possible with support from Gourmet Foods International.
