#GNatSSE #SSE18 Torie & Howard Introducing New Packaging for Chewie Fruities
Torie & Howard is introducing new 4-ounce packaging for the original flavors of its organic Chewie Fruities® at the 2018 Sweets & Snacks Expo.
With the redesigned packaging, fruit elements representing the flavors of the candy are larger and more prominent, and “splashes” surrounding the fruits are intended to convey their juicy, fresh-from-the-orchard taste, said Torie Burke, co-founder and CEO. The new design for the gusseted, matte 4-ounce peg sacks also helps fruit graphics “pop” on a cleaner background and sends a fun, clean candy message for consumers seeking more healthful indulgences, Burke said.
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Original Chewie Fruities flavors include Italian Tarocco Blood Orange and Wildflower Honey, California Pomegranate and Sweet Freestone Nectarine, and Meyer Lemon and Raspberry. An assorted flavor pack also is available. The 4-ounce Chewie Fruities peg sacks have a suggested retail price of $3.99 and ship six to a case and 48 to a master case. The fruit chews also are available in a 2.1-ounce grab-and-go stick pack with a suggested retail price of $1.99 and have 18 to a display case and 12 cases in a master case. More information may be found online at www.TorieAndHoward.com or by calling 1.888.826.9554.
