Elmhurst 1925 Brings Fan Favorite OatNog Back for Holidays
Elmhurst 1925 proudly announces the return of OatNog, just in time for the festive season – and makes a special guest appearance in country music sensation Walker Hayes’ latest music video, “Fancy Like Christmas.” Back on shelves this holiday season at retailers nationwide, it’s the perfect choice for anyone craving the nostalgic and delicious flavor of eggnog without the dairy.
A fan-favorite that year-after-year flies off shelves, OatNog is back by popular demand this holiday season, hitting stores across the country, including Publix, the newest addition to its seasonal retail lineup. Crafted to whisk you into a holly jolly mood from the first sip, Elmhurst’s OatNog is a blend of cozy holiday spices, whole grain oats and buttery cashews that’s so decadently creamy, you won’t believe it’s dairy-free.
“We’re so excited to be bringing back OatNog for the holiday season,” said Heba Mahmoud, senior director of brand marketing and innovation at Elmhurst 1925. “Year after year, our OatNog has been a clear hit with consumers. Winter’s really a time for cozy gatherings where we share these indulgent treats with friends and family. Whether shoppers are vegan, plant-based or just trying to eat healthier, we wanted give them permission to indulge in these festive traditions, so we crafted our dairy-free OatNog as a cleaner and more nutritious option. It’s got the creamy, cozy flavor everyone loves, but with less sugar and zero junk ingredients.”
Elmhurst continues to deliver exceptional seasonal products, driving substantial growth in the market. Following the groundbreaking success of the nationwide launch of OatNog in 2021 and its sustained strong sales in 2022, the brand anticipates a renewed surge in consumer demand for this festive favorite. Alongside the return of Pumpkin Spice Oat Creamer and the introduction of Apple Pie Spice Seasonal Blend, Elmhurst is poised for another season of strong consumer interest in OatNog.
In a heartwarming twist, country music star Hayes, a fan of Elmhurst 1925, showcases his affection for OatNog by pouring himself the beverage in his latest holiday music video, “Fancy Like Christmas,” for a kick of seasonal flavor adding to the excitement surrounding this delightful dairy-free beverage, and further resonating with his followers on Instagram and YouTube.
Elmhurst’s commitment to delivering outstanding plant-based beverages is evident in its careful selection of simple ingredients, ensuring that those opting for dairy-free options don’t miss out on the seasonal excitement. OatNog, renowned for its indulgent holiday appeal, offers an unbelievably creamy, rich taste with minimal sugar and no dilution. Crafted with only six simple ingredients, it’s vegan, gluten-free, Non-GMO Project Verified, dairy-free, and OU Kosher, pleasing even the most fervent dairy enthusiasts.
Like all Elmhurst products, OatNog is crafted through a unique HydroRelease method, maintaining the full nutrition of the source ingredient without added gums or emulsifiers. This zero-waste process upcycles waste into renewable energy and is powered by 100 percent renewable hydroelectric power, championing sustainability every step of the way.
As a part of Elmhurst’s ongoing recycling program, currently saving approximately 10,000 mature trees annually, all cartons are 100% recyclable, made from FSC certified paperboard, and transitioned from plastic to paper-based shipping materials for direct-to-consumer orders now using primarily PCR materials for molded fiberboard trays and scrap corrugate as protective filler.
Elmhurst OatNog will be available for purchase at various nationwide retailers, including Publix, World Market, Sprouts, Wegmans, Thrive Market, New Seasons Market, Giant, PCC Community Market and additional locations soon, priced at $6.99 for 32 fluid ounces.
Elmhurst’s plant-based products are available in natural and traditional grocers nationwide, including Sprouts, Wegmans, Publix, Kroger, Ralph’s, King Soopers, Fred Meyer, Fry’s, Smith’s Food & Drug, Roundy’s, Bristol Farms, Gelson’s, Fairway, Shaws, Giant, Erewhon and more, along with online availability at Elmhurst1925.com and Amazon.com. To explore Elmhurst’s plant-based milks, visit Elmhurst1925.com.
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Williams Sonoma Celebrates 25th Anniversary of Peppermint Bark
Williams Sonoma, a portfolio brand of Williams-Sonoma, Inc., the world’s largest digital-first, design-led and sustainable home retailer, has released the 25th Anniversary of The Original Peppermint Bark. After 20 rounds of recipe testing, in 1998, Williams Sonoma founder Chuck Williams and the Williams Sonoma Test Kitchen team developed the signature recipe for The Original Peppermint Bark that sparked a food trend that is celebrated by chocolate enthusiasts around the world during the holiday season.
The signature recipe for Williams Sonoma’s iconic Peppermint Bark combines a custom blend of light and dark Guittard chocolate layered with triple-distilled peppermint oil, to create a seasonal confection that is often replicated, but never matched in quality or flavor to the Williams Sonoma standard.
Those who eagerly await the annual arrival of the candy contribute to the consumption of over one million pounds of Guittard chocolate and 65,000 pounds of peppermint candy pieces. From start to finish, each batch of Williams Sonoma Peppermint Bark takes more than 24 hours to make, and it takes Williams Sonoma’s chocolatiers over 12 weeks to produce enough Peppermint Bark to satiate the demand from customers.
The popularity of Peppermint Bark has prompted Williams Sonoma to also carry 35 different flavored products this year ranging from pretzels and cookies to an Espresso Martini Mix.
To celebrate the 25th anniversary , Williams Sonoma, together with Visa, has launched “A Chance To Win With Every Tin” campaign. There are over 1,500 gift cards hidden inside select tins with one tin containing a grand prize of a $1,000 Williams Sonoma gift card.
“We are proud to be the originators of the Peppermint Bark trend having developed a flavor profile that has become as synonymous with the holidays as pumpkin spice is to Fall,” said Williams Sonoma President Felix Carbullido. “For 25 years, our customers have celebrated the start of the holiday season with our signature Peppermint Bark, and we are excited to offer a commemorative tin this year in recognition of this anniversary.”
The complete collection is now available at all Williams Sonoma stores and on the Williams Sonoma website.
For more information on the collection, please visit:
www.williams-sonoma.com/peppermintbark.
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Giant Food, Shady Brook Farms Donate 11K Turkeys to Food Banks
Giant Food Representatives Donate Shady Brook Farms Holiday Turkeys to Capital Area Food Bank
Giant Food, the leading greater Washington, D.C. regional grocery chain, has announced its annual holiday turkey donations. In partnership with Shady Brook Farms, Giant Food will be donating 11,000 turkeys to its local Feeding America food banks partners as well as local organizations including Martha’s Table, Men Aiming Higher, THEARC: Building Bridges Across The River, Greater Washington Urban League and Greater Baltimore Urban League. Since 2011, Giant has donated 62,000 turkeys during Thanksgiving and this year, Shady Brook Farms is generously providing additional turkeys to make an even larger impact.
“At Giant, fighting food insecurity in the communities we serve is one of our top priorities,” said Dyani Hanrahan, vice president of marketing and community relations, Giant Food, and Maryland Food Bank board member. “We are proud to support over 20 community organizations this Thanksgiving in partnership with Shady Brook Farms to make sure our neighbors in need enjoy their holiday celebrations with family and loved ones.”
“At Shady Brook Farms, we take great responsibility in not only giving back during the critical holiday season, but also throughout the year to ensure families and local communities have access to delicious and nutritious meals,” said Hannah Kern, Shady Brook Farms marketing manager. “Partnering with a like-minded organization such as Giant Food to provide turkeys to those in need is incredibly meaningful and we’re beyond appreciative of their collaboration on impactful initiatives such as this.”
Additionally, Giant launched the annual “Lend a Hand for Hunger” campaign to benefit five area Feeding America food banks – Capital Area Food Bank, Maryland Food Bank, Food Bank of Delaware, Fredericksburg Regional Food Bank and Blue Ridge Area Food Bank – and other area nonprofits.
The campaign, running from Oct. 27 to Dec. 31 in all 164 Giant stores, offers customers an opportunity to support their neighbors by rounding up their change to the nearest dollar amount during checkout in-store or selecting a donation of $1, $3 or $5 during checkout in-store or online. Last year, through the generous support of associates and customers, over $1 million was raised to fight food insecurity.
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